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Sales is Storytelling. Marketing is Storytelling. Business is Storytelling.

Sales and Marketing Management

“Whether it’s this year, 10 years from now or 100 years from now, a marketer’s success or failure will come down to one crucial skill: the ability to be an engaging and persuasive storyteller,” stated Amit Bivas, head of marketing at Optimove, makers of software that collects data to enhance customer relationships.

Marketing 226
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Consultative selling and selling consultatively – don’t confuse them!

Sales Training Connection

They expect sales reps to provide new ideas, imagination, and insights to: manufacture products more quickly, improve product quality, shorten order times, or improve the customer service experience. If you found this post helpful, you might want to join the conversation and subscribe to the Sales Training Connection.

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Six Key Principles To Managing Remote Sales Teams

Crunchbase

If you’re going to work with a third party though, understand that training is important. Self-service has long been found to have a high impact on customer satisfaction. The reason may be that self-service empowers customers and eliminates the time and effort required of working with a sales team.

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How to Make a Winning Sales Organization Structure

LeadFuze

Sales representatives will know a lot about their industry by the time they’re done with training. Risk of poor customer experience due to many handoffs.Additional costs from specialization. It’s hard to provide a great customer experience when there are so many people involved in the process. POD Modeling.

Hiring 52
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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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What Air Crash Investigations Didn't Tell You About QF32 (Airbus A380)

Tony Hughes

The ATSB (Australian Transport Safety Bureau) published their final report in June 2013, and Air Crash Investigations released their documentary in February 2014. On top of this, Qantas invests heavily in training and every captain is checked-out seven times a year. The QF32 incident occurred in November 4th, 2010.

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Dealing With Sales Rejection: Thoughts and Actions That Drive Success

Tenfold

Back in 2014, gamification as a strategy for improving sales productivity was the trend – not that it was a new breakthrough idea then. In fact, Badgeville, one of today’s leading enterprise gamification software companies, started operating in 2010. It was able to raise $15 million in venture capital funding within its first year.

CRM 40