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What is Social Selling? The Ultimate Guide

Gong.io

58.4% of the world’s population is on social media, with the average time spent on these platforms reaching 2 hours and 27 minutes daily. That’s a big chunk of all your daily attention span spent on social every single day. So, of course, in 2022, most companies are already on social media pushing their products and services.

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Balancing Traditional Selling vs. The Modern Sales Approach

Vengreso

There are many misconceptions about modern selling. To meet these expectations, modern selling leverages new tools and techniques, such as social selling and virtual selling , to achieve the same goal as traditional selling: create more sales conversations and increase win rates.

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Cold Calling vs. Warm Calling: Is Cold Calling Dead?

Zoominfo

Though just about everyone knows of cold calling as a concept, it has been given several different definitions and interpretations as a sales practice. Though just about everyone knows of cold calling as a concept, it has been given several different definitions and interpretations as a sales practice. What is cold calling?

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The Complete LinkedIn SSI Score Guide

Vengreso

As a LinkedIn user, have you wondered how to find your LinkedIn Social Selling Index (SSI) and what levers you could pull to increase your LinkedIn SSI score? Wonder no more… The secret sauce is all right here on how to upgrade your sales process and create a perfect 100 out of 100 LinkedIn Social Selling Index score!

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Complete B2B Sales Guide for Modern Sellers

Vengreso

Although cold calling, inbound marketing, inside sales and field sales still have a place in the sales planning of many companies, the modern B2B buyer is looking for a different type of interaction with B2B sellers. What is B2B Sales? What is B2B Sales? Find out in this complete guide published by Vengreso!

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The Lead Generation Strategy Guide

Zoominfo

What is lead generation, and why is it a source of contention for sales and marketing teams? What does a “good lead” look like anyway? What is Lead Generation? What is a Lead? Let’s start with the basics—defining what exactly the elusive “lead” actually is. Every company has their own definition of a “good lead.”

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. But, what is new is the abundance of video resources now available within Google search results. Today’s blog post is for you! 1. Social Triggers TV. Go check it out!

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