The ROI Guy

OCTOBER 22, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

Harte Hanks 45

Harte Hanks ROI Marketing Social Media 45

The ROI Guy

MAY 6, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. White Papers are Influence Kings, But Need Persona.

ROI 40

ROI B2B Demand Generation Agencies Hiring 40

Sales Hacker

MAY 6, 2019

Showpad’s all-in-one platform empowers sales and marketing teams to engage buyers through industry leading training and coaching software and innovative content and engagement solutions. I would imagine that the channels have changed. Showpad is the leading sales enablement platform for the modern seller. Alon Waks : Correct.

Account Based Marketing 64

Account Based Marketing Webinar Metrics Top of Funnel Lead Rank 64

The ROI Guy

JULY 15, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. White Papers are Influence Kings, But Need Persona.

ROI 40

ROI Social Media Media B2B 40

The ROI Guy

DECEMBER 6, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. White Papers are Influence Kings, But Need Persona.

ROI 40

ROI B2B Social Media Buying Cycle 40

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. White Papers are Influence Kings, But Need Persona.

ROI 40

ROI Social Media Analysis Microsoft 40

PandaDoc

JUNE 11, 2024

You can reach customers via new channels, such as Linkedin, wholesale marketplaces, and industry events. Service and software sales In the digital era, software and service sales make up a significant chunk of B2B sales models. This includes statistics, in-depth case studies, B2B webinars , white papers, and product demos.

Ideal Customer Profile 52

Ideal Customer Profile Top of Funnel B2B Examples 52

LeadBoxer

JUNE 12, 2019

These are some of the most popular channels for lead generation, and there are benefits to having them as a part of your lead generation strategy. Capterra is a review directory dedicated to software, making it the perfect choice for SaaS companies. This leads to a lower cost per lead overall.

Paid Content 71

Paid Content Lead Generation Lead Rank Lead Scoring 71

The ROI Guy

DECEMBER 14, 2005

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. White Papers are Influence Kings, But Need Persona.

ROI 40

ROI Outsourcing Services Lead Rank Social Media 40

Sales Hacker

DECEMBER 8, 2017

The race to the 2017 finish line is in full throttle – While last minute closed deals are still trickling in, B2B organizations are researching how to shape next year’s sales strategy to align with the top sales trends that are expected to emerge in 2018. YoY Increase in CAC leading to increased reliance on channel partnerships.

Trends 97

Trends Outsourcing Services Top of Funnel Account Based Marketing 97

Allbound

JANUARY 9, 2019

For the longest time, channel partner recruitment put vendors in the driver’s seat. However, with the rise of digital channels and the inbound perspective on marketing, partners are able to be more picky about whom they work with. To make your channel partner program recruitment efforts successful, use these tips: .

Social Media 52

Social Media Channels Media Vendor 52

The ROI Guy

MAY 4, 2006

A Q&A with me on latest IT sales and marketing metrics, trends and best practices Is 2006 shaping up to be a good year for IT spending growth? in 2006, with annual growth in software sales leading the way at 7.0%. percent of their revenue on marketing, with software vendors spending the most, at 6.5

Marketing 40

Marketing Vendor ROI Survey 40

PandaDoc

SEPTEMBER 19, 2023

Implementing a vertical strategy involves identifying target vertical markets by analyzing your customer base, researching industry trends, identifying pain points, evaluating market fit, and monitoring industry developments. Try PandaDoc What is vertical marketing? First and foremost, let’s define what this vertical market thing means.

Paid Content 52

Paid Content Marketing Outsourcing Services Lead Rank 52

Close.io

FEBRUARY 24, 2020

First off, let’s make one thing very clear: sales enablement isn’t just another fun trend that’s here today and gone tomorrow. Ensures tech adoption : Whether it’s your CRM software, email tools, or anything else, sales enablement ensures that reps adopt and continue to use the tools and tech purchased by the company.

Sales Enablement 85

Sales Enablement Top of Funnel Hiring Face-to-face 85

Crunchbase

MAY 20, 2022

Your sales engineers, customer service teams and channel partners need the same support. For example, if you work with a channel partner, you need to figure out methods of keeping your external reps engaged with your brand. In addition to top-notch sales prospecting software , there are additional best practices for success.

Sales Enablement 52

Sales Enablement ROI How To Distribution 52

SalesHandy

AUGUST 22, 2022

They are usually generated through your own research or a lead gen software. Generally, SaaS or software companies focus more on PQLs as they most often offer free trials. The main aim here is to create brand awareness by promoting your company’s message through a widespread channel. Lead Generation Process.

Lead Rank 52

Lead Rank Lead Generation Lead Scoring Sales Qualified Lead 52

Sales Hacker

OCTOBER 7, 2021

Melissa Murillo is an award-winning and highly skilled sales leader with over a decade of experience in marketing and business development specializing in the IT channel. A people person with extensive C-Level experience in enterprise software, business development and operations. Melissa Murillo. Deb Calvert.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

The ROI Guy

SEPTEMBER 28, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Tuesday, September 28, 2010 Do White Papers Still Engage?

ROI 49

ROI Social Media Vendor Buyer 49

SBI

NOVEMBER 7, 2019

With this acquisition, Seismic strengthens its ability for marketers to deliver personalized and compelling content throughout the entire customer journey and across all channels. White Paper. How are technology trends shaping the future of sales and sales operations? Doug Winter, Seismic co-founder and CEO. MORE INFO.

Top of Funnel 52

Top of Funnel Ideal Customer Profile Webinar Metrics Customer 52

Tony Hughes

MARCH 13, 2018

If you're a sales person, sales manager or CEO that aspires to greatness this year and leveraging the new channels to book major revenue, remember that it's not just about social selling – it's about advanced strategic social selling ! Build one-pagers, white papers, brand collateral and an array of enticing sales material.

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63

Showpad

OCTOBER 14, 2019

Inbound marketing can help B2B firms get with the times and allow customers to come to them, instead of expending countless resources on outbound channels that may be low-yield and unpopular with modern business customers. ABM is a dominant trend in the B2B Sales universe. Diversified Content . Account-Based Marketing (ABM).

Account Based Marketing 40

Account Based Marketing Ideal Customer Profile B2B Top of Funnel 40

The ROI Guy

SEPTEMBER 17, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. White Papers are Influence Kings, But Need Persona.

ROI 40

ROI Social Media Ideal Customer Profile B2B 40