Zoominfo

JANUARY 5, 2023

A few years ago, companies looking to expand into new markets and territories might see a big budget as the surest sign of a serious campaign. At ZoomInfo, our demand generation team engages hundreds of thousands of global customers and prospects every month using our MarketingOS platform. Find out how today.

Cost per Lead 130

Cost per Lead Demand Generation Demand Generation Targets Lead Rank 130

The Pipeline

AUGUST 10, 2011

Stored in Attitude , Business Acumen , EDGE Sales Process , Interview , Lead Management , Proactive , Proactivity , Prospecting , Sales Process , Sales Strategy , Success , Video , execution. Communication Strategy. Demand Generation. Sales Strategy. Territory Alignment. Book Notice. Book Review. Sales Tool.

Sales Cycle 244

Sales Cycle Pipeline Conversion Webinar Metrics 244

The Pipeline

AUGUST 24, 2011

Stored in Attitude , EDGE Sales Process , Impact Questions , Interactive Selling , Proactive , Proactivity , Prospecting , Sales Process , Sales Strategy , Sales Success , Video , execution. Today’s segment is the first of two dealing with what the B2B rep can do to be better prepared to achieve consistent sales success.

Pipeline 241

Pipeline Top of Funnel Hiring Cold Calling 241

The Pipeline

JUNE 15, 2011

Stored in Attitude , Business Acumen , EDGE Sales Process , Interactive Selling , Proactive , Productivity , Prospecting , Sales 2.0 , Sales Strategy , Sales Success , Sell Better , Success , Value , execution. Communication Strategy. Demand Generation. Sales Strategy. Territory Alignment. Book Notice.

Pipeline 241

Pipeline Cold Calling Webinar Metrics Hiring 241

The Pipeline

FEBRUARY 17, 2012

First, their view of, and approach to sales training ; second the alignment of their sales assets with clearly identifiable market segments. Those same indicators should then be utilized to refine training strategy and implementation. Communication Strategy. Demand Generation. Sales Strategy. Book Notice.

Webinar Metrics 210

Webinar Metrics Pipeline Hiring Face-to-face 210

Sales Hacker

AUGUST 7, 2020

Head of Strategy, People & Change. Director Sales Strategy. Partner, Account Based Strategy Practice Lead. VP & General Manager, Americas Microsoft Business Applications. Director of Sales Strategy. Territory Account Manager. Territory Account Manager. Director, Sales Development and Strategy.

Demand Generation Agencies 121

Demand Generation Agencies Hiring Enterprise Enterprise 121

Openview

OCTOBER 13, 2017

As part of our Go-to-Market Forum, Casey Cheshire of Cheshire Impact moderated a panel with Natasha Sekket , VP of Demand Generation at ClickSoftware; Frank Ernst , Vice President of Sales Development and Inside Sales at Zuora; and Brian Schwartz , Head of Sales at UserTesting. I was, in fact, giving them the hook.

Marketing 74

Marketing Top of Funnel Outbound Inbound 74

The Pipeline

JUNE 3, 2011

Stored in Attitude , Business Acumen , Guest Post , Proactivity , Sales Strategy , Sales Success , Sales Technique , Sales Tip , e-mail , execution. Specializing in the IT industry, KLA Group works with companies to break in and exceed revenue objectives in the Small and Midmarket Business (SMB) segment. Communication Strategy.

Pipeline 286

Pipeline Prospecting Twitter B2B 286

InsightSquared

APRIL 14, 2021

They work tirelessly to assess the funnel quality, sales process adherence, and the overall go-to-market strategy. While dashboards are invaluable for looking back at what went right or wrong in a sales cycle, successful sales leaders use dashboards to be proactive and adapt sales strategies well before it’s too late.

Lead Rank 62

Lead Rank Ideal Customer Profile Lead Scoring Top of Funnel 62

The Pipeline

SEPTEMBER 19, 2011

Many do a great job segmenting their teams into A, B, and C players. Communication Strategy. Demand Generation. Sales Strategy. Territory Alignment. Even within sales organizations, we see different development tracks organized for high potential individuals, so why not extend that logic to sales training.

ROI 243

ROI Pipeline Training Twitter 243

Zoominfo

MARCH 21, 2023

In a survey from LinkedIn and Forrester Consulting , 90% of sales and marketing professionals agreed their teams are misaligned across culture, strategy, process, and content — even though 90% also agree that alignment is better for the customer.

Demand Generation Targets 130

Demand Generation Targets Ideal Customer Profile Scale Lead Rank 130

Sales and Marketing Management

MAY 14, 2018

Is it having a growth strategy focused on new market segments? These companies are leveraging account-based strategies, driving enterprise-wide alignment and use data science as a weapon. You’re likely familiar with SiriusDecisions’ Demand Waterfall, a decade-old concept. Knowing your target market is key.

Ideal Customer Profile 204

Ideal Customer Profile Account Based Marketing InsideView Lead Rank 204

Zoominfo

MARCH 28, 2022

Tailor your strategy using advanced intelligence As you develop your sales strategy, one of the first steps is using a B2B database to gather insights on your target audience. “Firmographic and demographic data are table stakes,” says Mitchell Hanson, director of demand generation at ZoomInfo.

Ideal Customer Profile 100

Ideal Customer Profile Tools Sales Tools Prospecting 100

Zoominfo

JUNE 6, 2019

Although buyer personas are typically considered marketing territory, they’re also critical to the sales prospecting process. Consider the following statistics ( source ): Companies who exceed lead and revenue goals are 4 times as likely to use personas for demand generation compared to those who missed lead and revenue goals.

B2B 212

B2B Buyer Persona Top of Funnel Prospecting 212

InsideSales.com

MARCH 31, 2020

These executives may think it’s as straightforward as making a product, marketing it , and then selling it to different market segments. Sales territory mapping can also help organizations establish their sales methodology and improve sales process steps. What is the contacting strategy for sales development reps?

Sales Process 65

Sales Process Sales Methodology Lead Rank Government 65

Sales Hacker Training

NOVEMBER 21, 2022

Lucidchart Sales Solution Lucidchart Sales Solution is a modern account planning platform that aligns your revenue team, serving as a roadmap to more effectively coordinate, communicate, and execute your account-based selling strategies. Some of their most useful features are campaigns for demand generation and sales acceleration.

Sales Tools 52

Sales Tools Tools Ideal Customer Profile Lead Rank 52