LinkedFusion

AUGUST 23, 2023

The more social proof you can gather for your website, the easier it will be to develop trust and increase sales. As additional methods to build credibility, think about incorporating social proof on your website and landing pages, sharing positive G2 Crowd ratings on social media, and creating case studies.

Demand Generation Agencies 52

Demand Generation Agencies Lead Generation Outsourcing Services Lead Rank 52

The ROI Guy

MAY 4, 2011

Content marketing represents a significant investment, consuming over 26% of total marketing budgets annually, according to surveys of 1,100 marketers by the Content Marketing Institute. Junta42 and MarketingProfs surveyed over 1,100 North American B2B marketers from diverse industries and a wide range of company sizes.

Marketing 94

Marketing Case Study Survey Social Media 94

Highspot

AUGUST 18, 2020

A study from Microsoft points out that the average attention span of consumers is about eight seconds. A survey conducted by Content Marketing Institute and Ion Interactive shows that 46% of content marketers believe interactive content retains reader attention more than static content. Offer the right rewards.

Top of Funnel 69

Top of Funnel Revenue Buyer Persona How To 69

SalesHandy

OCTOBER 28, 2022

Almost a decade later, outbound lead generation remains to be as strong and paramount as it was in the lead generation sphere. In fact, several studies have shown emails consistently outperform any other type of lead generation method, especially in terms of effectiveness.

Lead Generation 59

Lead Generation Paid Content Outbound Ideal Customer Profile 59

Zoominfo

APRIL 6, 2021

In fact, Deloitte’s CMO Survey found that data analytics was the most common area for spending by marketers in early 2022, growing an incredible 40% in one year. Regardless of whether you work in content, product, or demand generation, you must be able to measure and analyze your campaigns to prove return on investment.

Marketing 130

Marketing Promotion Analytics Google Analytics 130

Hubspot Sales

MAY 22, 2018

Include both an analysis of research that others have done, as well as primary research that you've collected yourself -- whether by customer surveys, interviews, or other methods. Generate and nurture leads. Get Your Case Study Templates. Is the market growing or stagnant? Get the Guide. Get Your Press Release Templates.

Top of Funnel 144

Top of Funnel How To Hiring Buyer Persona 144

The ROI Guy

SEPTEMBER 28, 2010

Todays buyers have more sources of information than ever including traditional, on-line and social media sources. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market. Updated Alinean Social Media ROI Calculator - New. Gartner CIO Study Highlights Need for Outcome-Base.

ROI 49

ROI Social Media Vendor Buyer 49

The ROI Guy

SEPTEMBER 17, 2010

Friday, September 17, 2010 Leaders indicate Growing Investment in Smart Digital Content The migration of B2B marketing budgets from traditional marketing vehicles toward digital channels continues according to a study by Booz & Co. More information on the study can be found at: [link] Posted by Tom Pisello at 7:34 AM Email This BlogThis!

ROI 40

ROI Social Media Ideal Customer Profile B2B 40

The ROI Guy

SEPTEMBER 10, 2010

Gartner Executive Programs midyear survey indicates that IT budgets are growing at a paltry 1.1% The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market. Updated Alinean Social Media ROI Calculator - New. Gartner CIO Study Highlights Need for Outcome-Base.

ROI 40

ROI Social Media Demand Generation Agencies Survey 40

The ROI Guy

SEPTEMBER 16, 2010

Surveys reveal that buyers are not satisfied with the value sales professionals are delivering to engagements. In a recent survey, 24% of buyers indicated that the sales reps are not prepared for presentations at all, 30% indicate that they are somewhat prepared , and only 29% indicate that they are well prepared. Latest Research.

ROI 40

ROI Social Media Buying Cycle Sales Enablement 40