Remove Discount Remove Penetration Remove Sales Remove Tools
article thumbnail

Digital Strategies for Local Business Client Growth

BuzzBoard

With an emphasis on customer-centricity, marketing automation tools could inaugurate a gamut of opportunities for local businesses. One critical strategy used is email marketing, a tool that can significantly boost local business expansion. Utilizing specific strategies, these agencies can fuel local business client growth.

article thumbnail

The Ultimate Guide to Pricing Strategies

Hubspot Sales

Set prices too high, and you miss out on valuable sales. The shoes cost $25 to make, and you want to make a $25 profit on each sale. Discounts, clearance sections, and year-end sales are examples of high-low pricing in action. Penetration Pricing Strategy. Penetration Pricing: Netflix.

Strategy 137
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Are You Tracking These Crucial Marketing KPIs?

Zoominfo

How To Track Marketing KPIs The following types of tools are used to track, measure, and share KPIs: Web analytics CRM systems Data dashboards Data visualization Business intelligence software Whichever solution you use, make sure you’re able to share insights in a digestible way across your marketing department, and with other departments, too.

Lead Rank 130
article thumbnail

A complete guide to email marketing, with examples

Apptivo

Email marketing is a powerful tool that is heading the marketing game of many B2B and B2C business models. You can send newsletters via email about product updates, discount offers, exclusive deals, and general information about the company. Hence Email marketing is considered as an important and effective tool for marketers today.

article thumbnail

Achieving Greater Account Penetration by Increasing Share of Wallet

Sales Management Plus -- SMP

Getting accurate figures requires reliable sales management and analytics; however even estimations can give insight into your business positioning relative to competitors. A distribution-specific CRM system can make this analysis much easier for you by tying your marketing and sales data to your ERP history. Revenue and Profitability.

article thumbnail

PODCAST 86: Strategic Vs Tactical Approach in Sales Planning with Mary Rogul

Sales Hacker

This week on the Sales Hacker podcast, we speak with Mary Rogul , a VP Sales Consultant, who’s currently an Enterprise Sales Advisor at Crayon. Fresh out of college, Mary started out in accounting, but it didn’t take long before she began a 20-year sales career that led her through Monster.com, HubSpot, and several others.

Scale 52
article thumbnail

Stop Guessing. There’s a Way to Guide Selling

InsideSales.com

Sales is going through a transformation. We create similar guided experiences for our customers on Playbooks , and we do it in ways that are unique for sales engagement. Sales engagement is somewhat of a commodity. Sales starts working exclusively outside of Salesforce. Sales blames Marketing for feeding them crap leads.