Celebrating 25 Years in Referrals: My Story
No More Cold Calling
JUNE 10, 2021
My entire career had been sales and sales management, and my best business had always come from referrals. I asked salespeople and sales leaders I knew if they liked to get referral introductions. Decrease the cost of sales. By 2002-2003, people were continually asking if I had a book. That got me thinking.
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