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500 Hams on Christmas: A Profile on HubSpot's Employee #6, Dan Tyre

Hubspot Sales

In 2006, Dan received a call from Brian Halligan asking him to be employee number four at his new company, HubSpot. At one point, he sold HubSpot software to Geico — a multibillion-dollar Berkshire Hathaway subsidiary — for $250, telling his contact at the company to put the charge on his credit card.

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Tom Pisello: The ROI Guy: Seeing ROI in the Cloud?

The ROI Guy

Indeed, early cloud computing case studies reveal the potential for better cost savings, scalability, agility, performance and more. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi. But are these savings and benefits for real and translate to your particular environment?

ROI 40
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Technology Sales & Marketing - Party Like its 1999?

The ROI Guy

A Q&A with me on latest IT sales and marketing metrics, trends and best practices Is 2006 shaping up to be a good year for IT spending growth? in 2006, with annual growth in software sales leading the way at 7.0%. Indeed, the growth presents some great opportunities for the savvy IT solution provider.

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Tom Pisello: The ROI Guy: New TCO Calculator: EMC SMB Virtual.

The ROI Guy

To address this growing market opportunity, Alinean developed the EMC SMB Virtual Solutions Advisor, a TCO calculator at the heart of this new SMB virtualization marketing campaign. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi. Powered by Blogger.

ROI 40
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Tom Pisello: The ROI Guy: Diametrically Opposed Forces: Selling.

The ROI Guy

Heres our three key takeaway opportunities: 1) Buyer Facilitation versus Selling, 2) Buyers, Fueled by the Internet, Firmly in Control, 3) Most Prominent Inhibitors to Sales Achieving Quota is “Inability to Communicate Value Messages&#. Gartner CIO Study Highlights Need for Outcome-Base. Powered by Blogger.

ROI 49
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Tom Pisello: The ROI Guy: Value Selling Tools and the Buying Lifecycle

The ROI Guy

Providing the decision support early in the buying cycle is essential to engagement success- illuminating issues, identifying improvement opportunities and delivering strategic roadmap recommendations. Even with a continued recovery and more financial optimism, the shift to frugality is fundamental and permanent.

ROI 45
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Tom Pisello: The ROI Guy: VMware launches new version of ROI / TCO.

The ROI Guy

Tom’s latest entrepreneurial endeavor, Alinean, was founded in 2001 to develop SaaS software for changing the way B2B sellers reach frugal buyers with interactive white papers, assessment, ROI and TCO tools. Gartner CIO Study Highlights Need for Outcome-Base. Tailwinds for Marketing Automation Software - Insi.

ROI 40