The ROI Guy
OCTOBER 22, 2010
The result of Frugalnomics has been a marked slowdown in the pipeline, and longer than ever sales cycles. According to Andrew Gaffney in his article Marketers Shifting Focus To Sales Enablement To Accelerate Slow Pipelines , “Deals expected to close in the current quarter are often getting clogged and pushed out later in the year.
Closer's Coffee
OCTOBER 2, 2019
I have been active on LinkedIn since 2009 and I primarily used it to stay connected to business owners and recruiters. Today anyone can see who I am, my work and education history, my skills and competencies along with articles I have written. LinkedIn has evolved into a content-heavy resource for the business world. Tell your story.
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The ROI Guy
SEPTEMBER 21, 2010
A recent Content Marketing Institute article by Jennifer Watson, The Audience Content Marketers Can’t Afford To Ignore – But Almost Always Do got me thinking. With so much to work on, its easy for marketers to forget a very important audience, sales professionals, and where marketing meets sales, sales enablement.
The ROI Guy
FEBRUARY 4, 2009
Wednesday, February 04, 2009 How TCO is a common sense sales and marketing Tool for Today’s Chaotic Economy My friend and board member Bill Kirwin, original father of TCO analysis with Gartner, put it best when he wrote this article for us on the power of using TCO as a sales and marketing advantage to win deals in these tough economic times.
The ROI Guy
FEBRUARY 15, 2011
The Social Media ROI Calculator and related ROI research / articles and best practices can be found at: [link] Posted by Tom Pisello at 10:30 AM Email This BlogThis! The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market. ▼ February (8) Boost Sales 10% with an Investment in Sales Enable.
Sales Hacker
DECEMBER 14, 2018
On the other hand, Chad Dyar , Director of Sales Enablement of OnDeck , recommends saving on new technology so you can splurge on upgrading your current tech stack. “ Our team is lucky enough to manage both the sales and marketing stack,” said Dyar. It happened in 2009. I’ve never felt so helpless in my life”.
Mindtickle
DECEMBER 5, 2016
The business has been expanding rapidly since its inception in 2009. With their heavy reliance on channel partners for sales breadth and reach, the key challenge for Nutanix was identifying what they needed to be successful in their sales enablement strategy , and how to deliver it to their reps in a way that was easy to access and digest.
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