2018 Demand Generation Prospecting Trends 
Zoominfo
FEBRUARY 1, 2018
We’ll go out on a limb and say that, as a marketing practice, lead generation will never go extinct. There will always be prospects who need B2B products or services. As such, it’s important to stay up-to-date on the latest lead generation trends, technological advances, and- as always- your customer base.
Zoominfo
MAY 9, 2021
Now, imagine two prospects working for different organizations. On their way to work, both prospects see your company’s billboard and think to themselves, “Hmm, I should check that product out.” Each prospect visits your company’s website. Neither prospect converts. One business is an ideal fit. Not so much.
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Zoominfo
MAY 9, 2021
Now, imagine two prospects working for different organizations. On their way to work, both prospects see your company’s billboard and think to themselves, “Hmm, I should check that product out.” Each prospect visits your company’s website. Neither prospect converts. One business is an ideal fit. Not so much.
SalesHandy
JULY 15, 2018
After spending around 70+ hours on LinkedIn, observing & analyzing hundreds of profiles of Sales Influencers or Sales Gurus we have mindfully put together the list of 20+ Sales LinkedIn Influencers/Gurus that you must follow in 2018. Steli Efti is mainly known for his selling skills and his attitude of never giving up on a prospect.
Sales Hacker
MARCH 1, 2024
Through these channels, you gain more valuable first-party data about customers and prospects to inform content and product decisions. The real value of owned media is in building an engaged audience within your customer base and prospects, which can grow the pipeline, assist sales in closing deals, and improve retention.
SalesLoft
MARCH 6, 2018
Building Your Prospecting Engine. This session was standing room only – no really, dozens of extra chairs had to be brought in for attendees who showed up to hear John Barrows share his best advice for building a prospecting engine. Optimizing Your Account-Based Strategy and Playbook in 2018.
Green Lead's B2B
MARCH 14, 2020
Amid the day to day progression of the coronavirus, companies are seeing one of their major lead generation programs dry up – event marketing. Add to that the fact that many prospects are cancelling face-to-face sales meetings as companies mandate social distancing. How does this equate to a pay-for-performance demand generation?
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