Traits of Startup Unicorns in 2024 [Data + Expert Insights]
Hubspot Sales
MAY 6, 2024
Companies valued at 1 billion aren't guaranteed success (example: WeWork ); almost 17% of unicorn startups lose their unicorn status or fail. Image Source Growth Opportunities High valuations reflect excitement about a company's potential growth opportunities. Billion-dollar startups don't learn to sparkle overnight.
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