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How to Turn Canceled B2B Events Into Sales Opportunities

Hubspot Sales

There are many reasons you might have to cancel your upcoming B2B events. In 2020, the COVID-19 pandemic has led to the cancellation of many large gatherings – including business conferences. Global pandemic aside, everything from a burst pipe to a venue mix-up might force you to postpone or cancel your event. Image Source.

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Lead Generation Without Conferences Or Trade shows

MarketJoy

In the wake of this crisis, many of the events that B2B marketers all around the globe have spent months planning have been cancelled. Depending on the timing, scale, and your company’s specific plans and targets, a cancelled event can be either a minor setback or a major issue. For example, you could create a survey for your contacts.

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Cincom Customer Heroes Fight the COVID-19 Pandemic

Cincom Smart Selling

Here are several examples of this kind of heroic dedication. Long recognized as one of the premier advertising accounts in the world, Anheuser-Busch is redirecting funding and resources toward a response to COVID-19. Each of these heroic examples represents a truly inspiring example for us all. Anheuser-Busch.

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29 Types of Trigger Events and How to Track Them

Hubspot Sales

In this article, we’ll cover what a trigger event is, why they’re important and provide examples you can apply to your own sales strategy. Broadly speaking, any industry change can be considered a trigger event and indicate a channel for making a sale. Here are 30 examples of these valuable occurrences and where you can track them.

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7 Key Elements of a High-Converting Sales Funnel

Sales Hacker

For example, you could send them free eBooks or white papers, connect with them on social media, or make them a special offer. Unlike pay-per-click advertising (PPC), SEO is an ongoing process that takes time to deliver results. With PPC, your traffic will drop as soon as you stop advertising.

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How to Plan a Virtual Event That Generates Leads in 4 Easy Steps

Sales Hacker

The cancellation of industry events from the COVID-19 crisis poses a real problem to salespeople who rely on events-based marketing. Conferences and workshops are obviously being canceled, and the associated costs are significant. In the tech sector alone, the direct losses from the cancellation of just 10 events are more than $1.1

Lead Rank 127
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Cincom Customer Heroes Fight the COVID-19 Pandemic

Cincom Smart Selling

Here are several examples of this kind of heroic dedication. Long recognized as one of the premier advertising accounts in the world, Anheuser-Busch is redirecting funding and resources toward a response to COVID-19. Each of these heroic examples represents a truly inspiring example for us all. Anheuser-Busch.