Pointclear

MAY 10, 2012

On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. There’s a ton of stuff coming in via social media that no one could possibly have parsed—the sentiment analysis, likes, dislikes, sharing.

CRM 178

CRM Sales Qualified Lead Marketing Social Media 178

The ROI Guy

SEPTEMBER 15, 2011

Yes, we have an Interactive Content Connector service that supports seamless integration with CRM and lead management / marketing automation solutions such as salesforce.com, Marketo, Eloqua, SilverPop and more. The integration can be used in multiple ways to help streamline user interaction, capture and enrich leads.

Eloqua 40

Eloqua Marketo CRM Tools 40

Pointclear

MAY 10, 2012

On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. There’s a ton of stuff coming in via social media that no one could possibly have parsed—the sentiment analysis, likes, dislikes, sharing.

CRM 133

CRM Sales Qualified Lead Marketing Social Media 133

Pointclear

MARCH 6, 2012

And for the specifics on how to go about it all, walk through this presentation by Eloqua on how to map content to the buyer’s journey. For further inspiration, see how Kinaxis set itself apart in the marketplace using content (and social media). Master Your Data Universe.

Influencer 162

Influencer Buyer Persona Lead Rank Case Study 162

The ROI Guy

MARCH 24, 2013

With the extra profile information, Alinean Interactive White Papers are able to capture a significant amount of customer intelligence, passing the additional profiling to marketing automation solutions such as Eloqua or Marketo to provide for better qualification and nurturing.

Ideal Customer Profile 68

Ideal Customer Profile Eloqua Campaigns Marketo 68

The ROI Guy

MARCH 6, 2017

This means capturing and sharing the lead in real time with your Marketing Automation platform such as Eloqua, Marketo or Pardot. The Alinean-powered tools were very well received, and even won a Killer Content Award at the B2B Content Conference – great personal recognition for the ADP team members.

Lead Rank 45

Lead Rank Lead Scoring ROI Microsoft 45

LeadFuze

JANUARY 1, 2022

A study conducted by Eloqua found that most marketers are not aware of how to use call recordings as a sales tool. Provide analysis and forecasting to guide strategy. For example, a salesman can tell marketing why one lead is more qualified than another and how that might be different from their experience with other leads.

Outsourcing Services 52

Outsourcing Services Sales Outsourcing Hiring Lead Rank 52

Zoominfo

AUGUST 7, 2018

Here’s a quick example: If you manage a corporate blog, you can outline blog post ideas with Google Sheets, collaborate on blog post drafts with Google Docs, and present a blog traffic analysis with Google Slides. Another benefit is the competitive analysis feature. But which tools do marketers rely on to get the job done?

B2B 178

B2B Tools Lead Rank Lead Scoring 178

Zoominfo

AUGUST 7, 2018

Here’s a quick example: If you manage a corporate blog, you can outline blog post ideas with Google Sheets, collaborate on blog post drafts with Google Docs, and present a blog traffic analysis with Google Slides. Another benefit is the competitive analysis feature. But which tools do marketers rely on to get the job done?

B2B 130

B2B Tools Lead Rank Lead Scoring 130

Sales Hacker

OCTOBER 7, 2021

She uses her expertise in talent analysis and strength management as well as our state-of-the-art tools to help her customers recruit, select, develop, and retain the very best. She does this by helping organizations to improve in two critical areas: Talent and Culture. Reva Pellerin.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130