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Beyond Likes & Follows: Measuring the Real Impact of Digital Marketing

BuzzBoard

Key performance indicators (KPIs) are invaluable tools in this endeavor, providing quantifiable evidence of the effectiveness of specific marketing campaigns. Stay updated with the latest trends in digital marketing by learning strategies and more to enhance the efficacy of your digital marketing campaigns for small businesses.

Apparel 52
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8 Ways Marketing Analytics Can Drive Business Growth

Pipeliner

Marketing analytics is a powerful tool for businesses looking to grow and beat the competition. Little wonder 28% of marketers say marketing analytics data helps them effectively measure their marketing campaign performance. Enhanced effectiveness of marketing campaigns. Examples of marketing analytics tools. Whatagraph.

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5 Ways to Improve Customer Retention With Storytelling

Zoominfo

Example: Pretend your company sells gym apparel— which means you have a lot of competitors. Instead of both individuals discovering your high-quality, affordable apparel at exactly the same time, one of your characters asks the other about a flashy new jacket. Why would they buy a product you sell? What problem do they need to solve?

Retention 189
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Craft a Positioning Statement With This Template & Examples

Hubspot Sales

Its purpose is to be a guide for evaluating whether decisions about strategy, marketing campaigns, product design, etc. It's meant to be used as an internal tool to align marketing efforts with the brand and value proposition. This is where the positioning statement comes to the rescue. are in line with your brand. Source: Apple.

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How to Boost Sales with Buyer Intent Data

Crunchbase

If you sell different kinds of apparel, your intent data will inform you about which products your leads are attracted to. This will help in minimizing low-impact campaigns and create greater engagement with more targeted initiatives. Intent monitoring tools make this process easier. Enhance customer retention rate.

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Culture vs. Quota: How the ‘Great Resignation’ is Changing Sales

Zoominfo

The apparel retail sector, for example, suffered employee attrition rates of almost 20%, along with fast-food and specialty retail (11%), casual restaurants (10%), and general and grocery retail (9%). However, while every major economic sector saw employees leave, some industries were hit significantly harder than others.

Quota 100
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Effective Lead Management Through CRM

Pipeliner

Outbound lead campaigns might be even more involved, and it might take hundreds of calls to make one successful appointment. A young man comes in seeking “hip” fashions, and you have to turn him away as you don’t carry that kind of apparel—in other words, you qualify him out. An Effective Tool. I arrived in the U.S.