article thumbnail

7 Creative Ways to Bring in More Sales Online

Pipeliner

Create a Buyer Persona To sell effectively, you need to know who you’re selling to. Analyze your customer base and market research to identify common characteristics and behaviors. Tools like Google Analytics and social media insights help you understand your audience’s demographics, interests, and online behavior.

article thumbnail

Understanding Customer Behavior and Preferences

Nutshell

Customer behavior analysis A customer behavior analysis is a detailed observation of how customers interact with your company at various stages of the customer journey. Then, observe these groups at different stages of the customer journey and see how they interact with your company.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

45 Top YouTube Channels for Marketing Professionals

Zoominfo

He is the founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection of technology, social media, and customer service. In their own words, “TechnologyAdvice is a resource for both buyers and sellers of business technology.

Channels 220
article thumbnail

The Complete Guide to B2B Website Visitor Tracking (+ 10 Great Tools to Get You Started)

Nutshell

Generates insights into your ICP You can use your website visitor information to understand where your ideal customer profile (ICP) is in the buyers’ journey. The data you gather can also give you insight into potential leaks in your marketing funnel.

article thumbnail

45 Top YouTube Channels for Marketing Professionals

Zoominfo

He is the founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection of technology, social media, and customer service. For vendors, we help connect them with their ideal audience, and grow their customer base.

Channels 100
article thumbnail

What is Intent Data & How Can You Use It?

LeadBoxer

According to research, the average B2B buyer is already 67% of the way through the buying journey before having extended contact with a salesperson. Forrester claims that 68% of B2B buyers research by themselves , a significant increase from 53% in 2015. However, Google Analytics can’t provide any further context than that.

article thumbnail

Marketing Strategies That Work for Any Industry—and 2 Creative Ways to Fund Them

Smooth Sale

Google Analytics and other data-tracking tools are a great start. Listen to your customers, and stay relevant with tech and buyer expectations. Staying on top of market actions will help you understand the best ways to connect with your existing and new customers. Use these tools to compare relevancy and traffic.