LeveragePoint

SEPTEMBER 21, 2018

A strong Value Proposition supports customer conversations that are account-specific with respect to (i) an account’s identity and business, (ii) its problems and objectives and (iii) the decisions it is considering. Here is a case study where our solution reduced installation costs by 30%.”. Here is the clinical study.

Account Based Marketing 20

Account Based Marketing Account Lead Rank Lead Scoring 20

Sales Hacker

APRIL 21, 2022

Enterprise buyers typically have a certain window of opportunity every year to buy a new piece of software. These enterprise features are usually the incentive for the company to purchase the bigger package. End users will start to use software and then the product will spread virally within an organization. I’m not kidding.

Ideal Customer Profile 86

Ideal Customer Profile Marketing Account Based Marketing Enterprise 86

Bigtincan

SEPTEMBER 8, 2021

This is, fundamentally, a technology and software question: What software is being used to share content with the sales team? Delivering the right content to the right people, finding the right content when you search, setting permissions so the right people can edit the right content are all dictated by software.

Sales Enablement 111

Sales Enablement Strategy Enterprise Enterprise 111

Close.io

FEBRUARY 24, 2020

Ensures tech adoption : Whether it’s your CRM software, email tools, or anything else, sales enablement ensures that reps adopt and continue to use the tools and tech purchased by the company. Which case studies and testimonials are your sales reps providing to prospects? 5 key components of sales enablement.

Sales Enablement 85

Sales Enablement Top of Funnel Hiring Face-to-face 85

Close.io

DECEMBER 23, 2019

This year we saw even more physical and software subscription services emerge, increasing competition in already aggressive markets. Overcoming objections in sales: 40+ examples, tactics, and rebuttals. We've all encountered these objections. The reality is, your prospects are always going to have objections.

B2G 89

B2G Outbound Government Sales Forecasts 89

Openview

MARCH 15, 2019

Value-added Resellers (or VARs) purchase third-party software to sell to the end user at a markup bundled with added features, integrations, configuration or other professional services. In addition, they purchase third-party software to bundle with these services. Extra Incentives. Value-added Resellers. System Integrators.

Channels 129

Channels Scale Hiring Lead Rank 129

The Spiff Blog

JUNE 8, 2023

Recommended reading: Objection Handling 101: Handling Sales Objections Like a Pro 2. Send a cold prospect a recent article, case study, infographic, eBook, or podcast episode that either speaks to the pain points you’ve identified or simply contains timely, useful information. How does [date and time] work for you?

Prospecting 72

Prospecting Top of Funnel Follow-up Face-to-face 72

Apptivo

APRIL 8, 2022

Acquiring leads is one of the important objectives for any business. The content can take any form, say blogs, infographics, videos, images,case studies, webinar and whitepapers. You can also offer incentives to those who are referred either by providing discount offers or free merchandise. Invest in a CRM now.

Paid Content 98

Paid Content Lead Generation Lead Rank Lead Scoring 98

Close.io

OCTOBER 29, 2018

Let’s talk about how to increase your sales productivity from an individual rep perspective, where those positive gains will then trickle up into making a direct impact on your team’s bottom line (this is the one of the most important objectives Close.io Internalizing key scripts and answers that meet all of your sales objections.

Lead Rank 117

Lead Rank Closing Lead Scoring Hiring 117

Tony Hughes

MARCH 13, 2018

Build out concise case studies with testimonials from your happiest reference customers. If you're selling software and there are already twenty five groups on mobile marketing applications, still launch your own group. But change is hard and change management can take time and aligning incentives is a must.

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63

Hubspot Sales

OCTOBER 11, 2017

Lastly, use a variety of sales contests and incentives. But she shouldn't forget about the smaller ones she makes, like, “I’ll send you my feedback by tomorrow night,” or “I’ll put in a request for new presentation software this afternoon.”. Attend a workshop on objection handling.”. How do you promote agility?

Hiring 121

Hiring Quota Competition Sales 121