article thumbnail

Send Time Optimization is Old News

Appbuddy

Let’s stop perpetuating the idea that email is stale. So why do we keep pushing email marketers to use the same, outdated strategies they’ve been using for years? It is not technology designed to ensure your email is being delivered to your recipient when they are active. Why limit your options by the ESP you use?

Everest 52
article thumbnail

What’s Beyond the Summit?

Appbuddy

During our first-ever Summit, an online event designed to bring motivation, tips, and innovation to email marketers around the globe, we asked attendees a few key questions. Where are you at, climbing the mountain toward email marketing? . Where are you? .

Everest 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Google Announces General Availability of BIMI in Gmail

Appbuddy

We provide the tools you need to manage both DMARC and BIMI within our Everest platform. With Everest, you’re able to generate your BIMI record, host your BIMI SVG image, and preview your message at BIMI-enabled inboxes. We can’t wait to see how this impacts the email marketing landscape going forward. Conclusion.

Google 52
article thumbnail

Validity’s Top Blog Posts of 2021

Appbuddy

Before we close the curtains on 2021, it’s time to look back at the blogs that resonated most with our readers throughout the year. No surprise here—our top spot goes to a blog covering this year’s biggest change to email marketing: Apple Mail Privacy Protection (MPP). . Author : Kelly McCann, Product Marketing Manager .

Everest 52
article thumbnail

Think Like an Email Expert: How to Troubleshoot DKIM Alignment Failures

Appbuddy

The email marketer’s role . While email marketers don’t need to master every aspect of DKIM, they should be able to spot when things go wrong. . To do so, regularly check your authentication parameters in email headers. . For other senders, email authentication is handled by internal IT or security teams.

Everest 52
article thumbnail

The Norm is Not Normal Anymore

Appbuddy

So, instead we created The Summit, an online, live email marketing event. We hosted two panels focused on the email industry and what it’s been through this year (plus what we should be thinking about for 2021), and closed with an incredible keynote from renowned mountain climber Ed Viesturs.

article thumbnail

Maximizing Profits: How to Capitalize on Ecommerce Growth

LeadFuze

By integrating videos into your online store, you provide customers with an interactive shopping experience akin to kicking tires at a dealership; they get up close and personal with products before making their choice. Think about it: People check their emails daily, so why not make those visits count?