Sales and Marketing Management

MAY 10, 2020

Author: Dave Gerry From the U.S. and the U.K. to France and Japan, global companies and global communities everywhere have rolled out mandatory work-from-home policies amid the spread of COVID-19. This shift to the home office has become the new normal for many of us for the foreseeable future as we wait out the pandemic. One study released prior to the pandemic indicated that 63% of companies had remote workers; that figure has only skyrocketed this year.

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Face-to-face Lead Rank Lead Scoring Hiring 302

SBI Growth

MAY 10, 2020

In the last couple of months, CEOs from a variety of industries have found themselves in uniquely challenging situations. However, during this time, they have all exhibited a common trait — they have proven it has been imperative to uphold.

Industry 240

Industry Telecommunications SalesForce Analysis 240

Membrain

MAY 10, 2020

Having a clearly defined and actively worked new business target account list is a key strategy for anyone who is responsible for proactively developing their own territory (or who has BDR resources focused on their behalf).

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Demand Generation Targets Account Territories Resources 131

Pipeliner

MAY 10, 2020

There has been a lot of talk about mindfulness over the last few years, but it is more relevant now than ever before, especially with the current global pandemic caused by COVID-19. People are more stressed and more burnt out than ever, and there are relative uncertainty and complex ambiguity on a global scale. The result is that people aren’t really happy with their lives, and this translates into poor career performance.

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Benefit Scale Motivation Demographics 72

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A dramatic shift has occurred in the B2B landscape. Buying has transformed radically in the last half-decade, causing growth rates to plummet, customer acquisition costs to skyrocket, and churn rates to surge. For SaaS companies relying on traditional sales strategies to grow revenue, these trends will only become worse, as they now falter in the face of modern purchasing paradigms.

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Close

MAY 10, 2020

Right now, and for the foreseeable future, tradeshows are dead. If you relied on them in the past for lead generation, now is the time to adapt. Here are 5 ways to adjust to this new reality.

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Lead Gen Leads Marketing Qualified Lead Lead Generation 52

Sales Evangelist

MAY 10, 2020

Why Giving Your Prospects An Out Upfront Will Help You Win In The End Sometimes we need to lose a customer before they become a client. In the current climate of a pandemic it’s important that we give a client an out in order to be sensitive to their struggles but we still want them to know we’re open for business, right? How are these two needs served in the way we communicate?

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Prospecting Decision Maker Software Software 52

Selling Fearlessly

MAY 10, 2020

When it comes to finding the best online trading platform, there are several things you need to look out for. In fact , by doing your research before making a purchase, you can insure yourself of getting an honest and reputable provider. Once you find you, there are a few facts that [link] you should […].

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Insurance Insurance Research 51

Selling Energy

MAY 10, 2020

Here are our favorite sales-enhancing tips from this week's Selling Energy Blogs.

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Energy Sales 52

Anthony Iannarino

MAY 10, 2020

The salesperson had just sent me his eighth email. The text of the email hadn’t changed, except for a short line asking if I had read his earlier emails. I had indeed read his initial emails—all seven of them. I had politely responded to one of the first emails, explaining that my company wasn’t a good prospect for him and that we have other priorities right now, only to open my inbox two days later to the very same email.

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Prospecting How To Banking Lead Rank 89

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. This lack of alignment tremendously impacts the ability to meet business goals, and is a limiting factor for building and maintaining customer relationships. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

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