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What is Spam? The Truth About Unsolicited and Cold Email

Zoominfo

Many people seem to carry the misconception that any cold or unsolicited email is spam, and that spam is illegal. There is a lot to unpack here, but let me start by making clear that if all cold emails were illegal, we wouldn’t be driving successful email marketing campaigns for thousands of companies worldwide.

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A complete guide to email marketing, with examples

Apptivo

Email marketing is one of the most popular and comparatively cost-effective methods of marketing in today’s era. Email marketing is a powerful tool that is heading the marketing game of many B2B and B2C business models. All About Email Marketing. What is Email marketing?

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What is Spam? The Truth About Unsolicited and Cold Email

Zoominfo

Many people seem to carry the misconception that any cold or unsolicited email is spam, and that spam is illegal. There is a lot to unpack here, but let me start by making clear that if all cold emails were illegal, we wouldn’t be driving successful email marketing campaigns for thousands of companies worldwide.

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25 Cold Email Marketing Tips to Increase Response Rates

LeadFuze

Cold emailing is the equivalent of door-to-door sales. We will show you important and effective cold email marketing tips that you may use. To get the best results you need cold emails that convert and for those, there are specific techniques. Cold emails are very difficult to begin with. Just to give you an idea.

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The Best Sales Discovery Questions for Effective Lead Qualifying

Nutshell

That’s not to say that setting up a meeting with your new prospect and firing away with a list of questions about their business is necessarily the answer. An effective discovery event calls for thoughtful and deliberate questions to ensure you have all the information you need to qualify your prospect as a potential lead.

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The simple guide to drip email campaigns

Nutshell

Research shows that for every $1 you spend on email marketing, you get back $4 , with drip email campaigns playing a huge role. But to get such mouthwatering ROIs, you must understand the types of email campaigns that help move your marketing needle up. One such campaign is called a drip email campaign.

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What is a Sales Cycle? The 8 Stages of an Effective Sales Cycle

Nutshell

Your sales team will have clear tasks and guidelines about how to proceed based on prospect actions and can focus on building the relationship, which is crucial for sales. Researching Before you start prospecting, it’s important to get a clear understanding of your ideal customer, to build an accurate ideal customer profile (ICP).