Examples Marketing SME Training 
BrainShark
MAY 3, 2022
Building and maintaining an effective sales training program is a difficult and continuous process. Brainshark , a Bigtincan company, is a sales enablement solution that: Makes creating training content easy. Lets you evaluate your training program’s impact on sales KPIs. How long will your training materials be?
Allego
JUNE 16, 2020
At the same time, few can afford to interrupt their busy schedules to attend sales training classes or read stacks of books, manuals and articles. On top of this, travel restrictions during the pandemic have made training even more difficult—both for trainers and for learners. 2 Ways to Kick Your Training Content Into High Gear.
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Allego
APRIL 14, 2021
Are marketing and sales teams on the same page? For example, many sales enablement initiatives take a top-down, one-size-fits-all approach that doesn’t put the rep at the center of the process. Functions that were siloed—training, learning, and coaching—are merging with content creation and management. 2 Content Activation.
Allego
JUNE 28, 2018
Why doesn’t sales training stick? For example, a trainer who “gets it” would facilitate more time between reps and mentors, push reps to shadow more experienced reps on their calls, and give them videos to watch of the top people in action. The typical company devotes 90% of training time to onboarding and ramp up.
LeadFuze
JUNE 7, 2021
What are Sales Training Programs. Sales training programs are any type of formal or informal training that helps employees sell more effectively. The fast-paced, online, data-driven sales environment requires new sales training programs to empower the team. Why are Sales Training Programs Important.
Anthony Iannarino
AUGUST 16, 2019
The world of sales and marketing has long recognized and spoken about “ value creation.” You can, for example, ask about your dream clients strategic outcomes as a way to expose a gap in their results or their overall strategy. When you work in a business that requires competitive displacements to grow (i.e., Essential Reading!
Highspot
DECEMBER 18, 2019
The sales kickoff, or SKO, is your go-to-market team’s annual strategy meeting. For example: Primary stakeholders. Marketing – Events: Support event execution and employee communications. Marketing and Product subject matter experts (SMEs): Develop and deliver presentations?. Secondary stakeholders.
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