One Thing To NEVER Do When Following Up On Literature
MTD Sales Training
JULY 5, 2012
You finally reach the decision maker (DM) after a lot of work and getting past a few tough gatekeeper screens. There are statements and questions most sales people ask when following up on literature that create obstacles and hamper the sales process. Avoid this all-too-common mistake when following up on sales literature, and you will set more appointments and close more sales! The prospect feels as if they have not lived up to your expectations.