Truth Bomb: Salespeople All Look Alike to B2B Buyers
No More Cold Calling
MAY 25, 2023
One insurance broker, attorney, banker, or consultant? You ensure they receive referral introductions to their prime prospects—from people those prospects know and trust. Reps cold call, send cold emails, do cold outreach on social media, and rely on marketing to nurture prospects and send them qualified leads.
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