Pointclear

SEPTEMBER 20, 2012

Bob’s book will be available in November on Amazon and through other publishing channels. You can connect with Bob and learn more about his work via the following resources: Bob’s Email Address: bob at customerthink dot com. Sales Quotas & Optimistic Expectations for Quicker Economic Recovery. CustomerThink Website: [link].

Inbound 145

Inbound Quota Outbound Video 145

The ROI Guy

FEBRUARY 14, 2011

The majority of CMOs still don’t know what the ROI is of their social media efforts, with the majority of respondents indicating that they were not getting an ROI or did not know the ROI from various campaigns and channels. Powered by Blogger.

Social Media 60

Social Media ROI Media B2C 60

The ROI Guy

SEPTEMBER 17, 2010

The past decade has seen an exciting and dramatic increase in new digital marketing channels including Twitter, Facebook, e-mail, search engines, webinars, virtual trade shows and more. email pitches per week, up 32 percent from 2006 according to sales and marketing research firm SiriusDecisions.

Buyer 53

Buyer Buying Cycle Marketing Case Study 53

The ROI Guy

DECEMBER 6, 2010

Now, in B2B, we have seen a similar dramatic shift towards prospects taking charge of the buying cycle, using on-line content marketing, resources and tools to drive research, comparisons and purchase decisions. in 2006, but still much lower on the trust scale than almost all other sources. this year, an increase from 3.1%

ROI 40

ROI B2B Social Media Buying Cycle 40

The Ultimate Sales Executive Resource

NOVEMBER 23, 2009

The Relationship Development Box is the essential tool for CSO's to understand how to organize their resources to execute on their strategies. Considering the use of other channels than a direct field sales force (e.g. The second part of the book therefore shows how this tool is used.

Sales Management 40

Sales Management Lead Rank Enterprise Enterprise 40

The ROI Guy

NOVEMBER 4, 2010

According to IDC, over 90% of IT buyers are economic buyers / economically focused; Technology marketers are focusing more investments on digital channels, and this is good because executives and economic buyers favor on-line research and content. Powered by Blogger.

ROI 45

ROI Buyer Buying Cycle Social Media 45

The ROI Guy

NOVEMBER 29, 2010

Fueled by a wealth of on-line resources and social networks, buyers have seized control of the buying cycle, engaging with sales representatives later and later, and further elongating sales cycles. And this is but one of several traditional and on-line channels that are proactively providing information on a daily basis to prospects.

Buying Cycle 45

Buying Cycle Marketing Comparison Vendor 45

The ROI Guy

DECEMBER 14, 2005

. • Level 4: Business Transformation – these revolutionary investments seek to utilize business information and implement new processes to empower business capability and agility – enabling M&A programs, launching new businesses, empowering different go-to-market programs, launching new channels, or launching competitive programs.

ROI 40

ROI Outsourcing Services Lead Rank Social Media 40

The ROI Guy

NOVEMBER 8, 2006

Because the process is automated, labor costs can be reduced, improving productivity, and enabling the reallocation of resources for more strategic tasks and better scale operations. RFID sensors can track these items as they move from various key locations.

ROI 40

ROI Retail Distribution Scale 40

The ROI Guy

SEPTEMBER 28, 2010

New digital marketing channels have made it more efficient than ever to broadcast marketing messages to prospects, but are the current strategies effective at connecting with and educating ever more skeptical and frugal buyers ? Tuesday, September 28, 2010 Do White Papers Still Engage? They do if they are Interactive! Powered by Blogger.

ROI 49

ROI Social Media Vendor Buyer 49