2017 Channels Conference Marketing 
Hubspot Sales
OCTOBER 26, 2017
Professional conferences are not only an opportunity to meet industry leaders -- and maybe do a little prospecting -- they’re also a way to break yourself out of your usual routine and pick up new skills. After all, as valuable as conferences can be, they’re still time away from the office. The Best Sales Conferences.
Sales and Marketing Management
DECEMBER 14, 2020
A Sales Benchmark Index survey from 2017 reported that in nearly 75% of sales situations, customers prefer not to meet in person. Even if your firm isn’t there yet, consumer behavior and the market now rests on the 2030 point on the trend line?—?positive Invest more in marketing content and make sure reps are up to speed on it.
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Mindtickle
APRIL 9, 2024
In the past, most B2B sales were conducted face-to-face – perhaps in a prospect’s conference room or at a golf course. Gartner predicts that by 2025, 80% of B2B sales interactions will occur via digital channels. Consider that in 2017, 20% of industrial companies preferred digital interactions and purchases.
Sales and Marketing Management
MAY 18, 2018
Conferences/expos/tradeshows. For example, at the 2017 Internet of Things World Conference, T-Mobile sponsored an “unpool” party to tie in to its “uncarrier” tagline and transformed the entire pool area into an immersive winter wonderland. The trick is to keep the communication channels open. Product launches.
Jeff Davis
NOVEMBER 16, 2018
I had the pleasure of attending Showpad’s first ever US conference - TRANSFORM18. As a keynote speaker and business coach focused on strategically aligning Sales and Marketing, I attended because I wanted to see what the future of Sales Enablement looks like. The theme was “Reimagining Sales Enablement”. create togetherness.
Sales Hacker
AUGUST 4, 2023
There was demand for this knowledge, as well as an inflection point in the market. The meetups led to our first-ever, 300-attendee Sales Hacker Conference in San Francisco in September of 2013. One day, I got an email from Jason Lemkin, who was a speaker at our first conference and really grokked what we were doing.
Hubspot Sales
SEPTEMBER 18, 2023
Broadly speaking, any industry change can be considered a trigger event and indicate a channel for making a sale. But if you find out they're in the market for a new vendor, you can reach out to your prospect before they begin researching, which ensures your message will be received with much more interest. Offer your help.
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