SBI

FEBRUARY 19, 2020

Zuant Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth. Zuant has added 36 new clients since January 2019, 10 of which joined in January 2020, including 3M (six divisions), Dow Chemical, Honeywell, Sleep Number (two divisions), Uber, Verizon (three divisions) and others. Zuant CEO, Peter Gillett.

ROI 68

ROI Industry Chemicals SAP 68

Vengreso

NOVEMBER 1, 2019

That is how I think of sales and marketing alignment in the modern business environment. Traditionally known as the cats and dogs of the business world, sales and marketing are no longer two separate entities. This included trade shows, walk-ins, association meetings, and some #ColdCalling. Click To Tweet.

Trade Show 72

Trade Show Referrals Segment Sales Qualified Lead 72

Mereo

MAY 28, 2020

At late 2019 and early 2020 sales kickoffs and strategy meetings, leadership came to the table with winning ideas for how to strategically employ sales and marketing budgets for greatest impact. Business and markets are always changing — and we have all experienced a historical economic shift.

Revenue 56

Revenue Face-to-face Trade Show Buyer Persona 56

Vengreso

JUNE 2, 2023

#events #conference Click To Tweet History of Dreamforce Fast-forward to 2017, two years after I started my own business, I was the CEO of Vengreso and was rising fast as a sales influencer. That year, I was invited to attend the Dreamfest as a speaker for a Sales Cloud segment on Sales Enablement. It was Salesforce.com.

SalesForce 59

SalesForce Hotels Conference Call-back 59

Product Management University

SEPTEMBER 24, 2019

If you’re a car enthusiast, go read the marketing copy for your dream car. The product marketers do a masterful job of getting you to envision exactly how awesome you’d look and feel behind the wheel of that car. It’s a common request you get at trade shows, conferences and in every sales situation.

Positioning 45

Positioning Comparison Trade Show Remedy 45

SBI

NOVEMBER 4, 2019

Gartner Names Modus in its List of Top Sales Engagement Platforms. Modus is a sales enablement platform that empowers dealer, distributor, and field sales success by ensuring predictable and instant access to the most effective sales content for any selling situation. This is where Modus thrives. Media Contact.

SAP 52

SAP Webinar Metrics Vendor Sales Enablement 52

SBI

DECEMBER 27, 2018

2018 was the year where the SalesTech market forces created reactions of substantial impact. They reflect the latest thinking of many of the companies just mentioned along with a few others who we’ll likely see big moves from in 2019. Modus Capture is a must-have for trade shows regardless of company size.

SAP 94

SAP Trade Show ROI Margin 94