Appbuddy

APRIL 28, 2021

If so, we have some great news: for your email deliverability and inbox placement reporting needs, there’s no better time than now to plan your move to Everest. Recently, Salesforce Marketing Cloud notified its clients that as of May 1, 2021, the Return Path platform would no longer be available for sale or renewal through Salesforce.

Everest 52

Everest Licensing SalesForce Email Marketing 52

Appbuddy

APRIL 28, 2021

If so, we have some great news: for your email deliverability and inbox placement reporting needs, there’s no better time than now to plan your move to Everest. Recently, Salesforce Marketing Cloud notified its clients that as of May 1, 2021, the Return Path platform would no longer be available for sale or renewal through Salesforce.

Everest 52

Everest Licensing SalesForce Email Marketing 52

Appbuddy

NOVEMBER 22, 2021

As marketing teams prepare for the holiday season, it’s important to consider the lasting impacts of your peak season email sending. Now, we’re seeing several other events take place in the last few months of the year that generate spikes in email volume. How does the average consumer react to this spike in email?

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Email Marketing Data Everest Marketing 52

Appbuddy

DECEMBER 4, 2020

We couldn’t just ask our viewers to sift through every webcast to get the information they were looking for, so we created DISRUPTION: How the 2020 Pandemic Changed Email eBook. The post 2020 State of Email Live…Wrapped! During this period, senders adjusted their strategies in volume, send-time, and messaging.

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Webinar Metrics eBook Email Marketing Data 52

Appbuddy

DECEMBER 7, 2020

In the first post of our “festive reading” series, we considered how 2020 was a catalyst for email innovation and adoption of new technology. But the technology-fueled email fireworks show we expect hasn’t really happened. Recognising 2020 has been the year of Zoom, their “Bringing our store to you” email does just that!

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Trends Campaigns Retail Scale 52

Appbuddy

NOVEMBER 12, 2020

During our first-ever Summit, an online event designed to bring motivation, tips, and innovation to email marketers around the globe, we asked attendees a few key questions. What are you focusing your time on to maximize email performance? . Which email innovations are you most excited about? . Wins all around! .

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Everest Email Marketing ROI Distribution 52

Appbuddy

JULY 12, 2021

With 43% of the email service market share, Google’s announcement is a huge leap forward in the adoption of BIMI and presents a significant opportunity for senders to stand out in the inbox and attract the attention of their recipients. Let’s take a step back to learn more about BIMI and what this announcement means for marketers.

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