Remove Advertising Remove Data Remove Tools Remove White Paper
article thumbnail

B2B Lead Generation: The Ultimate Guide

Zoominfo

From sales to marketing to overall business benefits, there are many reasons to invest in B2B lead generation tools and strategies. 7 B2B Lead Generation Strategies & Tools Here are some of the most valuable strategies and tools your GTM teams can deploy to identify and begin the path toward converting valuable B2B leads.

article thumbnail

Lead Capture Pages 101: Importance, Strategies, and Software

LeadBoxer

Source A lead capture page attracts potential customers by offering a free resource, such as a white paper, report, or trial of a product. Many programs that build and run lead capture pages can take the data submitted and use it as a launchpad to uncover tons of other details about leads. per month.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Key Elements of a High-Converting Sales Funnel

Sales Hacker

times more likely to prioritize leads based on data than underperformers. To gather data, analyze your existing customer base by tracking their interactions with your website or blog, social media pages, sales reps, and more. Unlike pay-per-click advertising (PPC), SEO is an ongoing process that takes time to deliver results.

article thumbnail

35+ Marketing Jokes to Brighten Your Day

Zoominfo

ZoomInfo MarketingOS Finally, ABM with data you can trust. White papers. Why did the junior marketer get into display advertising? We have the tools you need to scale your marketing campaigns and increase your revenue. Let’s get into it! Get a Demo 1. How did Yoda get his first lead? He used the Sales Force.

Marketing 100
article thumbnail

The R and the I – What’s Engagement Worth?

Pointclear

Chris Selland is CMO at Terametric , a company focused on maximizing marketing ROI by helping marketers capture and measure all their channel marketing data. ” “How many recipients clicked through on that link we Tweeted out and downloaded our White Paper?”

ROI 178
article thumbnail

Think Robots Will Replace B2B Sales Reps?

No More Cold Calling

Before they make contact, prospects have usually checked us out, compared pricing, read a white paper or two, listened to a webinar, and/or viewed a demo. While content marketing, SEO, and lead generation are critical, good executives will use every tool at their disposal, including charismatic salespeople.

B2B 120
article thumbnail

PowerViews with Andrew Gaffney: Tipping Points & Differentiators

Pointclear

Working with a wide variety of clients from tech firms to sports properties and lifestyle brands, Andrew has crafted successful campaigns built around white papers, event-based advertising and sales training materials for clients such as Major League Baseball, Canon, DuPont, SAP, Business Objects, Oracle and many others.