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Personalize B2B Mobile Site to Grow Revenues

Score More Sales

There are still some things that differentiate a B2B (business-to-business) transaction from B2C (business to consumer). B2C has been much more adopted and understood – we are learning more about B2B and know at least this: Buyers need a level of trust before buying. Finally, start measuring this information (see tools above).

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3 Ways to Build Customer Loyalty in the First 3 Months

Sales Hacker

Whether your company is B2B or B2C, catalyzing your customers’ passion helps inform your roadmap, boost your brand, attract new customers, and accelerate their time to decision. GTM Total Compensation and Rewards Manager at Vanta – more details here. Enterprise Account Executive at Seso – more details here.

Loyalty 93
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Andrew Berger Built Square’s Sales Organization. Here’s His Advice on How to Motivate a Sales Team

Troops

B2B, B2C, retail, services—you name it, Square has customers. For example, they spiff the BDRs on utilization of new systems and software. A Compensation Plan Based on What Reps Can Control. Square’s compensation isn’t based solely on deals closed. Square for Restaurants. Square for eCommerce. Goals Based on the Funnel.

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Meet the Spiff Team: Chapter Six

The Spiff Blog

She’s also an unapologetic B2B content nerd who *strongly* disagrees that B2C should have all the fun — one of her favorite pieces she got to write was a lead nurture guide styled after an IKEA manual. Connor Shlatz, Front-End Software Engineer. Brandyn Bennet, Software Engineer. She’s excited to join Spiff’s marketing team!

Meeting 75
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PODCAST 179: Cultural Insight on Operating a Regional Office with Paula Shannon

Sales Hacker

All of a sudden, software localization became the biggest growth area in the translation market. The demands that used to be present only in real B2C companies are now everywhere because we expect B2B experiences to be as seamless and flawless as our B2C experiences in our private life. The second is technology.

Hiring 75
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Is a Sales Operations Career Right for You?

Sales Hacker

Here, you can use your sales operations skills to get into your reps’ heads by creating compensation and incentive plans. Ability to work in Salesforce, Excel, Visio, Anaplan and other tools including familiarity with marketing software like Marketo. This function supports the implementation of sales methodologies and best practices.

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What is Inside Sales? Everything You Need to Know

Gong.io

Inside sales (sometimes called remote sales or remote selling) is often the primary sales model for B2B, SaaS, tech, and certain high-ticket B2C sales teams. Field reps for a B2B software company (a CRM platform, say), might attend trade shows, conferences, and industry events to promote their products and generate new business.