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How to Engage & Recruit Great Passive Candidates

Zoominfo

Engaging with passive job seekers means actively courting potential candidates who: May not be proactively seeking a new job May not know that your organization exists If this sounds like demand generation and creating brand awareness—you’re right, the same principles apply when building your employer brand.

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Why Sales Leaders Hate Your Advertising Agency

SBI Growth

While B2B sales leaders have a large total budget, most of that budget is staff salaries and benefits. The following are benefits to a greater level of collaboration between sales and marketing; Buyer Process Maps. Sales benefits from quality content for sales directed nurture campaigns. Demand Generation.

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Top Lead Generation Statistics for 2018

Zoominfo

Over 50% of B2B marketers do not use direct mail to generate leads ( source ). B2B Lead Generation Statistics: Successful Tactics. By spending as little as six hours per week, 66% of marketers see lead generation benefits with social media ( source ). 3 Creative B2B Lead Generation Tactics.

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Is Your Lead Generation Efforts Keeping Pace with the New LinkedIn?

SBI Growth

More content equals more insights into connections with these benefits: More precise targeting options for your demand generation campaigns. Each of these new features is focused to drive increased value through additional connection level content. Increased visualization of connection relationships to aid in prospecting.

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Are Your Lead Generation Efforts Keeping Pace with the New LinkedIn?

SBI Growth

More content equals more insights into connections with these benefits: More precise targeting options for your demand generation campaigns. Each of these new features is focused to drive increased value through additional connection level content. Increased visualization of connection relationships to aid in prospecting.

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The Pipeline ? Mobile Apps for the Mobile Sales Force

The Pipeline

One profession that stands to benefit most from these apps is sales. If you can gather an email address or Twitter handle, the app will do the rest. The coolest new addition to the app is the Twitter Connector. This feature essentially allows you to manage your Twitter account and Twitter streams without having to leave the app.

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The Pipeline ? Don't Wait ? Initiate! ? Sales eXchange ? 94

The Pipeline

This comment was originally posted on Twitter. This comment was originally posted on Twitter. This comment was originally posted on Twitter. This comment was originally posted on Twitter. This comment was originally posted on Twitter. This comment was originally posted on Twitter. Dan Waldschmidt.

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