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The Beginner’s Guide to Domain Use in Email Marketing

Appbuddy

A domain name that people can read and remember is the all-important link between the two channels. . Validity.com” is the domain for the address “ sales@validity.com ”. . Looking at this web address, we know “everest” is a subdomain of the parent domain “validity.com.” Take, for example, “everest.validity.com.”

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On Track for Email Success

Appbuddy

In regard to email relevance, how wide is the gap between marketers and consumers when it comes to defining what this important concept actually means? These are questions the DMA’s Marketer Email Tracker – sponsored by Validity – is designed to answer. There are a number of good news stories: Most popular marketing channel.

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Email Tips to Prepare for a Record-Breaking Peak Sales Season

Appbuddy

Most marketers know Q4 ‘tis the season they’re told to “send more email!” ” The final months of the year are a critical time for email marketers. Brands rely heavily on the email channel to drive customer engagement and sales revenue during this peak period. . Warm up your IP or domain .

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All About Email Verification

Appbuddy

Email is consumers’ preferred channel for receiving marketing communications , and the basis of any email marketing program is the quality of the mailing list. You can check your IP Reputation score on our website, or get a more detailed report within our Everest solution. Where should email verification be implemented?

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Maximizing Profits: How to Capitalize on Ecommerce Growth

LeadFuze

This article will guide you through innovative strategies that boost sales by personalizing customer experiences and streamlining your supply chain. How can e-commerce increase sales? And here you are, with your digital bat ready to swing for those sweet, sweet market share candies.

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Innovation Starts With “A”

Appbuddy

For many, 2020 has been one of the most challenging years ever, and that includes for email marketing. In this blog, we’ll review how this has reshaped email marketing—for the better! With AMP offering all the functionality (and much more) once promised by kinetic, marketers have a strong incentive to adopt this technology in 2021.

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Accelerated Interactivity Accelerates Customer Loyalty

Appbuddy

In our recent “Next Big Thing” webinar we brought together a cross section of Validity’s community—email marketing, data quality, and sales performance— to review the events of 2020 and preview 2021. eFocus Marketing’s Kate Barrett described how McDonalds used an email carousel to view the full range of Happy Meal toys.

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