Appbuddy

JUNE 2, 2021

In regard to email relevance, how wide is the gap between marketers and consumers when it comes to defining what this important concept actually means? These are questions the DMA’s Marketer Email Tracker – sponsored by Validity – is designed to answer. There are a number of good news stories: Most popular marketing channel.

Webinar Metrics 52

Webinar Metrics Everest Trends Email Marketing 52

Appbuddy

DECEMBER 14, 2021

However, the increased email volume meant that total website traffic from the email channel was still considerably greater. Since then, email has become the preferred communication channel for marketers and consumers, scoring highly for trust and relevance with consumers, and for measurability and ROI with marketers.

Everest 52

Everest Webinar Metrics Campaigns Channels 52

Appbuddy

DECEMBER 1, 2020

For many, 2020 has been one of the most challenging years ever, and that includes for email marketing. In this blog, we’ll review how this has reshaped email marketing—for the better! With AMP offering all the functionality (and much more) once promised by kinetic, marketers have a strong incentive to adopt this technology in 2021.

Scale 52

Scale Face-to-face Travel Channels 52

Appbuddy

JANUARY 12, 2021

In our recent “Next Big Thing” webinar we brought together a cross section of Validity’s community—email marketing, data quality, and sales performance— to review the events of 2020 and preview 2021. eFocus Marketing’s Kate Barrett described how McDonalds used an email carousel to view the full range of Happy Meal toys.

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Loyalty Customer Scale Webinar Metrics 52

Appbuddy

JULY 29, 2021

Marketers have leveraged the email channel to communicate with subscribers more than ever before. Although it sounds simple, it is actually a very complicated issue that can stump even the most experienced email marketer. It’s hard to overstate the impact of COVID-19 on the email landscape. What is your DMARC Compliance rating?

Everest 98

Everest Policies Report Email Marketing 98

LeadFuze

JANUARY 9, 2024

And here you are, with your digital bat ready to swing for those sweet, sweet market share candies. Expanding Through Social Media Channels Social media platforms aren’t just for selfies anymore—they’re prime real estate for marketing techniques designed specifically with consumer behavior in mind.

Maximizer 52

Maximizer Google Analytics How To Social Media 52

Appbuddy

APRIL 14, 2022

Smart use of accessibility enhances brand reputation, amplifies ethical positioning, and increases ROI from the email channel. . We polled over 250 email marketers to see how far along they were with accessibility initiatives at their organizations. Implementing email accessibility sounds like a no-brainer, right?

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Email Marketing Marketing Webinar Metrics Everest 52

Hubspot Sales

OCTOBER 5, 2017

If you’re working independently, task management tools and techniques will help you cross items off your personal to-do list. Try to do that for hours on end, and your boredom will reach Mount Everest heights. After trying that strategy for a few weeks, you’ve realized your efforts are better spent on other channels.

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Hubspot Microsoft Everest Call-back 89