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How to Engage Prospects to Identify True Interest

SBI

Erroin: Conversica helps businesses drive revenue by finding prospects that want to do business. Conversica’s conversational AI platform engages prospects in a two way conversation to identify true interest. Execute account-based selling by remaining hyper-focused on pursuing top prospects. engage lower priority leads.

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Technographics: 6 Reasons to Use Technographic Data

Zoominfo

Both companies have access to the same demographic and firmographic prospect data—yet Company 123 also has access to technographic data. These technographics reveal the tools their prospects use, what they use them for, how long they’ve used them, and much more. 5 Ways Technographics Improve Sales Prospecting.

Data 177
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Technographics: 6 Reasons to Use Technographic Data

Zoominfo

What happens when two companies have identified the same target audience and have access to the same demographic and firmographic prospect data? Beyond that basic definition, technographics can also include information about how and when your prospects use their technology. What Are Technographics? As it turns out—a lot.

Data 100
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Are You Too Hard to Reach?

No More Cold Calling

A prospect recently left a voicemail for me and stated his phone number so quickly that I had to listen to the message three times from two different phones. Prior to joining Heinz, Brian was the chief marketing officer at Zephyr 47, a marketing-automation agency where he helped EMC Isilon win an 2011 Eloqua Markie award.

Eloqua 240
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Sales Engagement: Here’s What You Need to Know Before Buying

Zoominfo

It wasn’t long ago that sales as an industry was driven largely by volume — more leads meant more prospects, which sometimes translated into more revenue. One of the most common questions among prospective buyers of sales engagement platforms is what kind of return on investment (ROI) they can expect. It does not exist.”

Scale 130
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Zoominfo Competitor – Lead411 vs. Zoominfo

Lead411

A one seat limited enterprise account starts at $5000 per year. Number of Exports Offered (Lowest Enterprise Pricing). They provide content intent, which is the process of identifying when a prospect reads an article or downloads some type of content based on keywords, topics or company names. Free Trial Offered. Press Releases.

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Customer Intelligence: The Secret Treasure from your Value Selling and Marketing Tools

The ROI Guy

Self service Value Marketing Tools from Alinean collect data directly from each prospect and customer, including key profile data and metrics about their current challenges and opportunities. If you are using Interactive Value Selling and Marketing Tools, you may be sitting on a wealth of customer intelligence that you could be leveraging.