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Performance Platforms

Sales and Marketing Management

With those numbers in mind, if you are a sales manager, HR director, marketing manager or other executive charged with increasing employee engagement or driving customer loyalty, what tools do you think make sense to use as your starting point? Software is eating the world,” stated Marc Andreessen in a 2011 Wall Street Journal article.

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Culture vs. Quota: How the ‘Great Resignation’ is Changing Sales

Zoominfo

The COVID-19 pandemic triggered the most singularly significant shift in workplace dynamics in recent memory, and the subsequent exodus of employees has shaken every industry in virtually every region. The data reveals that the impact of the Great Resignation is being felt across all industries and economic sectors.

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Sales Faces a Hiring Crisis. How Should Leaders Respond?

Zoominfo

The Wall Street Journal notes that many companies are struggling to attract new sales reps, due in part to negative perceptions of sales as an industry. So what can sales leaders do to mitigate the hiring crisis facing the industry? Build a Supportive, Collaborative Culture Traditionally, sales hasn’t had the best reputation.

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How to Set Sales Goals: A Comprehensive Guide for Success

LeadFuze

We will explore how past data analysis, future company changes consideration, and incentive programs implementation play a significant role in goal-setting. We’ll also look at how technology can aid in managing your sales targets efficiently with tools like ClickUp’s Goals software and lead management systems.

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Mylan Sold Its Soul – Will Your Sales Team?

OpenSymmetry

From executive compensation and incentive strategies to the legislative framework, we will dissect this case to address the fact that this is not just a problem plaguing Big Pharma, but any entity that drives people within the organization to a goal through incentive compensation. Is this just a story of greed? Yes and no.

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The Sales Association: Industry Trade Shows: Pot of Gold or Money.

The Sales Association

Industry Trade Shows: Pot of Gold or Money Pit? At most regional water industry shows that I go to, I hear the same complaint from my fellow exhibitors …the show was dead… the organizers didn’t do enough to get people into the hall…there were too many competing events… we had a horrible spot in the hall.”

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Frank Cespedes: How to Build and Manage Your Multi-Channel Marketing

Cience

Buying is now a continuous and dynamic process in most industries, not a linear funnel ; it’s an on-going motion picture, not a selfie or snapshot in one channel. Online tools are a complement to, not a substitute for, in-person dealer visits, and car buyers are very discriminating in their use of these tools. Answer: Yes.