Remove 2012 Remove Advertising Remove Study Remove Training
article thumbnail

Study Reveals Why B2B Salespeople Lose Deals

HeavyHitter Sales

They’ll conduct lengthy product evaluations and talk to existing users of the products to ensure they work as advertised.   Overall, 2012 was a feast or famine year for many salespeople. They hire consultants to verify that they are making the right decisions. Other Steve W.

Study 146
article thumbnail

How Timing Is Everything in Social Media Marketing

Increase Sales

When compared to a study conducted in October of 2012 by GetResponse , there is a dramatic drop off between Facebook social media marketing and email marketing. Sales Training Coaching Tip: If you do not have the time, then hire someone who can determine the results of your social media marketing actions. of total reach.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Steps to Produce Content to Feed Lead Generation

SBI Growth

I spent a good part of my career in marketing including leading account teams for an advertising agency as well as directing corporate marketing. When marketers need to add a new capability, we typically do it one of three ways; Invest in training/developing an existing staff member. Fill the gap with a new staff position.

article thumbnail

PowerViews with Andrew Gaffney: Tipping Points & Differentiators

Pointclear

Working with a wide variety of clients from tech firms to sports properties and lifestyle brands, Andrew has crafted successful campaigns built around white papers, event-based advertising and sales training materials for clients such as Major League Baseball, Canon, DuPont, SAP, Business Objects, Oracle and many others.

article thumbnail

How to Recruit the Next Generation of Women Sales Leaders

Hubspot Sales

For example, in 2004, 20% of all American advertisements featured a celebrity. By 2012 the number dropped to 9%. Alternatively, a 2014 study discovered close to 70% of millennials were more inclined to purchase a product after seeing it on a friend’s social media page. In its place? Peer-to-peer influence.

article thumbnail

The Pipeline ? When the customer can't be consoled, console the.

The Pipeline

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. Hot pursuit of a career in advertising landed Carol Doane a job in one of the largest newspapers in Washington State. Good ideas need a home and you’ve built a great sales library with an abundance of study rooms.

Pipeline 257
article thumbnail

Sales Leadership: Impacting Your 2013 Revenue

Your Sales Management Guru

Yes, I am fully aware it is still 2012 and there are five months left in this year to exceed your quota and hopefully you are well positioned from a pipeline, marketing and headcount to achieve your goals. We are building in case studies, presentation evaluations as well as on line assessment tools. This becomes the key starting point.