article thumbnail

HOW TO RECESSION PROOF YOUR BUSINESS IN 2020

MarketJoy

Before the pandemic, economists from all around the world had been warning that another recession was eminent in late 2020. At MarketJoy we have made a comprehensive list of some essential ways with which you can recession-proof your business in 2020 and beyond. At MarketJoy we are geared and hope to avoid any sort of dip in 2020.

How To 98
article thumbnail

All the things marketers can (and should) be doing with a CRM

Nutshell

Skip Ahead: Newsletter distribution. Newsletter distribution. That being said, they keep your company’s brand in potential buyers’ minds on a regular basis, and CRMs play an important role in newsletter distribution. Top-of-funnel metrics and adjustments. Who’s subscribing to which lists. Tracking source to sale.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Build Your Go-To-Market Strategy

Zoominfo

Plans for RTM and Distribution: You can’t sell a product if it doesn’t get to your customers. Organizing a route-to-marketing (RTM) plan that also defines distribution makes it easier to get your product or service into the market and into customers’ hands (physical or virtual).

article thumbnail

57 Essential Multichannel Marketing Statistics

Zoominfo

It’s a strategy in which marketers rely on a blend of channels and methods of distribution to reach their target audience. Approximately 91% of companies with revenues over $500 million are using digital video, making it the top form of digital advertising among organizations of this size ( source ).

Marketing 189
article thumbnail

50+ Essential Multichannel Marketing Statistics

Zoominfo

It’s a strategy in which marketers rely on a blend of channels and methods of distribution to reach their target audience. Approximately 91% of companies with revenues over $500 million are using digital video, making it the top form of digital advertising among organizations of this size ( source ).

Marketing 100
article thumbnail

The Role of Early Sales in Bringing A Product To Market According to Loom's Director of Sales

Hubspot Sales

When I joined Loom as the company’s first sales hire in January of 2020, friends and colleagues asked me questions like "What will you be selling?" A salesperson who advertises that their product solves all of your problems without establishing a deep understanding of your goals and obstacles isn’t doing the sales process justice.

article thumbnail

4 ways you can use customer segmentation to increase sales

PandaDoc

Before we move on to ways you can leverage the power of customer segmentation, here are a few benefits of customer segmentation: Increased customer retention (and satisfaction) Improved customer lifetime value Competitive advantage Price optimization Sales process automation More effective channel distribution strategy. Key takeaways.

Segment 59