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Ways to Effectively Promote a New Product or Service 

Smooth Sale

In today’s fast-paced, fiercely competitive market environment, the days of depending only on conventional advertising techniques are long gone. Instead, combining traditional advertising techniques with cutting-edge, contemporary marketing strategies is necessary to create a dynamic and successful promotional plan.

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10-Point Inspection for Top Sales Performance

SBI Growth

Erik Charles is the Principal Incentive Strategist at Xactly Corp. In a recent webinar , Erik noted that: "The total outlay for Incentive Compensation in the U.S. That’s 3 times the amount invested in advertising! Most companies have regular meetings to review detailed analytics on how the advertising program is working.

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Cross-Selling and Upselling to Boost B2B Deal Size

Janek Performance Group

In B2B sales, cross-selling and upselling are pivotal to maximizing growth and profitability. In addition, we’ll look at several actionable strategies to maximize cross-selling and upselling endeavors. It can also include package deals, bundles, and incentives, such as a suite of widget-related products/services.

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Sales Engagement: Here’s What You Need to Know Before Buying

Zoominfo

Base compensation and incentives can add up quickly, which is why maximizing revenues driven by your sales organization is crucial. Conversely, as their name implies, marketing automation tools automate your marketing outreach, such as email marketing campaigns, nurture flows, and online advertising.

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10-Point Inspection for Top Sales Performance

SBI Growth

Erik Charles is the Principal Incentive Strategist at Xactly Corp. In a recent webinar , Erik noted that: "The total outlay for Incentive Compensation in the U.S. That’s 3 times the amount invested in advertising! Most companies have regular meetings to review detailed analytics on how the advertising program is working.

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7 Critical Sales Leadership Challenges

Steven Rosen

Lack of Coordination with Marketing – A truly successful company has sales teams synchronized with the people responsible for advertising its product. CRM platforms, pipeline analytics, and candidate assessment tools can exponentially increase the productivity of your managers and reps.

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Unpacking the Layers of a Successful Customer Acquisition Strategy

Pipeliner

It can include advertising and social media to search engine optimization (SEO) and pay-per-click (PPC) campaigns. A sales funnel should be specifically tailored to each stage of your customer lifecycle journey to maximize their chance of converting at every turn. What Is Customer Acquisition?