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11 Tips on Integrating Social Media into Your B2B Lead Generation Strategy

Cience

Social Media Advertising. As long as you dedicate an advertising expenditure to your marketing efforts, you can easily tweak and control your spending. Social media is one of the best ways to network without attending lengthy conferences, workshops, or seminars. Why invest? Paid ads are a lot cheaper than you’d think.

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Finding the Right “Touch” for Lead Generation

SalesProInsider

High touch activities are actual conversations with someone who may be a prospect themselves or who can directly connect/refer you to prospects. This is where your website, blog, podcast, published articles, contributions to publications, advertising, inclusion in association listings, etc. Free Training Workshop.

Insiders

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How to Create a Sales Plan: The Ultimate Guide

Hubspot Sales

Run three-day referral techniques workshop. Product B: Free upgrade if you refer another customer from Jan. If you sell ads, mention the rise in programmatic mobile advertising. This section summarizes your game plan for hitting your revenue targets. Hold sales contest for referral sales. Objective: Acquire 20 Enterprise logos.

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Why SaaS Companies Are Embracing Owned Media and How to Make it Work for You

Sales Hacker

On owned media, digital advertising was once the name of the game. Owned media refers to content distributed through a brand’s channels , including self-hosted video, company blogs, and email campaigns. The B2B playbook is changing. So, owned media. What is it? Why are SaaS companies embracing it?

Media 71
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Are You Doing Enough To Support Employee Development?

Smooth Sale

Professionals refer to the process of recruiting, onboarding, training, and the need to repeat the same continually as ‘The Revolving Door Syndrome.’ Employees who have access to courses, workshops, and programs are more likely to gain new skills and expand their knowledge base. Worse, the impact on the bottom line can be severe. .

Hiring 78
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The Pipeline ? 3 Lead Generation Myths That Will Clog Your Sales.

The Pipeline

Of course, activity is still important, but what really matters is that you feed the right people into the funnel in the first place and nurture those prospects who have been referred to you. For example, get so-called leads from mailings, trade shows, advertising, networking, newsletters, and speaking. Now in the 2.0 May 4th, 2011.

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The definitive guide on how to write a business plan (free templates)

PandaDoc

Your advertising: Are you advertising already? When you have more funding, where do you advertise? How will you use advertising to retain customers? Host a free workshop? The addendum is also a great place to put references and press about your company, as well as resumes/CVs, adding proof of your awesomeness.