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Market Expansion: Three Approaches for Companies Looking to Grow

Zoominfo

Market expansion strategy is one of four quadrants that make up the go-to-market framework for businesses. Higher-scoring metrics indicate better opportunities for a company. Three typical market expansion approaches include the following: Expansion through a merger or acquisition. How a company already performs in a new market.

Lead Rank 211
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Beyond Likes & Follows: Measuring the Real Impact of Digital Marketing

BuzzBoard

Key performance indicators (KPIs) are invaluable tools in this endeavor, providing quantifiable evidence of the effectiveness of specific marketing campaigns. Employing a tool like Google Analytics can be extremely advantageous for this purpose. Secondly, another vital KPI is engagement rates on social platforms.

Apparel 52
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Market Expansion: Three Approaches for Companies Looking to Grow

Zoominfo

Market expansion strategy is one of four quadrants that make up the go-to-market framework for businesses. Higher-scoring metrics indicate better opportunities for a company. Three typical market expansion approaches include the following: Expansion through a merger or acquisition. How a company already performs in a new market.

Lead Rank 130
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The Sales Cadence That Landed Me Meetings With the 11 Biggest ECommerce Companies in the World

Hubspot Sales

market, specifically with the top 200 fashion and apparel brands and retailers in the region. Despite my lack of initial contacts, I grew my network to over 300 connections, many of which were major players in eCommerce and apparel in the U.K., million in new business opportunities in my client’s pipeline. Number of employees.

Meeting 98
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Can You Use Branded Merchandise Ideas to Help Grow Your Business?

Smooth Sale

Capture More Leads As a result of being seen and increasing recognition, branded merchandise is often an excellent tool for capturing leads. When closing sales, team members could wear fashionable apparel sporting the company’s logo to improve the perception of the organization.

Hiring 78
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Remote Selling Viewpoints with Hans Fuller of @StorySlab

SBI

There are some tools out there suited to industries that don’t rely on face-to-face selling (think of a conversation tool like Gong for a company selling software), but those are typically not practical during in-person meetings or for consultative sales conversations, like capital equipment or highly engineered solutions.

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From the Soccer Field to the Business World, Adobe’s Tracey Landstrom Likes to Go for the Goal

Chorus.ai

“I love being part of a team and taking the opportunity to make a great pass or tackle, or even score a goal when I have the chance.” It was a retail job at apparel company, Lululemon, during her senior year at UCLA that first set her on the path. Here’s a look at how she spends a typical workday: Morning Tracey wakes up around 7 a.m.

Marketo 68