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Your #1 Competitive Differentiator

John Barrows

In my sales trainings I always ask reps what they think their #1 competitive differentiator is. Most answers focus on specific features, functions, the company history, people, customer service, etc. None of that resonates more than “I train Salesforce, Google, Tableau and Marketo how to sell.” My good looks?

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Leveraging Professional Certification to Elevate Your Career in Sales & Marketing

SMEI

Use Certification as a Trust-Building Tool: Share a brief success story or case study where your certified skills played a key role in achieving results, thereby building trust in your capabilities. From planning and personnel management to revenue growth and customer service, I can always count on the SMEI principles to guide the way.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

But, what is new is the abundance of video resources now available within Google search results. While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Featured Video: How to Rank on Google for Thousands of Keywords (With One Page).

Channels 220
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45 Top YouTube Channels for Marketing Professionals

Zoominfo

But, what is new is the abundance of video resources now available within Google search results. While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Featured Video: How to Rank on Google for Thousands of Keywords (With One Page).

Channels 100
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How Sales and Marketing Can Collaborate (+Expert Tips)

Hubspot Sales

Sales, with their in-depth customer insights, suggest refinements that emphasize points that resonate most with potential buyers. Case studies. While marketing compiles success stories, sales teams provide real anecdotes and feedback from clients, which makes the case study more authentic and compelling.

Lead Rank 105
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Sales Referral Strategies that Will Triple Appointments and Explode Sales

Vengreso

From onboarding your customers to providing support and training – ensure you make every touchpoint as exceptional as possible. Customers that have had a positive experience love to share their results with you. However often marketing and sales teams fail to reach out to get these case studies. .

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Sales Referral Strategies that Will Triple Appointments and Explode Sales

Vengreso

From onboarding your customers to providing support and training – ensure you make every touchpoint as exceptional as possible. Customers that have had a positive experience love to share their results with you. However often marketing and sales teams fail to reach out to get these case studies. .