Remove Channels Remove Company Remove SugarCRM Remove Training
article thumbnail

Fuel Growth Podcast: Succeeding with Channel-Led Growth

SugarCRM

Over the past three decades, Sugata has worked for companies like Honeywell, Phillips, and Dell, building global teams across direct and indirect channels. ZINFI’s mission is to solve the challenge associated with selling and marketing through the channel. That’s where channel-led growth comes in. Influencers.

article thumbnail

How Sugar Serve Transformed Customer Relations at Walker Fire

SugarCRM

As a nationwide operation, the company offers fire safety training and products to a wide variety of businesses, making the process of efficiently managing customer enquiries and customer relations a potentially challenging one. Walker Fire is a leading provider of fire and security system maintenance in the UK.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

SugarConnected on Tour 2022: How Our Customers Achieve User Adoption and Eliminate Siloes

SugarCRM

Gayle Richardson , CRM and DPO Manager at Juniper Education, and Andrew Ord , Product Owner at Rightmove, joined us on our last SugarConnected on Tour panel to discuss all things CRM adoption and how their companies fuel growth with SugarCRM. Juniper Education: From Siloed Data to SugarCRM Wizards. Dedicated Slack channels.

article thumbnail

How to Build a Marketing Strategy in Alignment With Sales Goals

SugarCRM

Build rapport and culture with quarterly mixers, training, or lunch-and-learns—anything that puts both teams face to face. Goals hold you accountable to achieving key performance indicators (KPIs) and are milestones to achieving your company’s overall vision. What channels will you promote on? customers, prospects, researchers).

article thumbnail

Is Your B2B Lead Generation Firing on All Cylinders?

SugarCRM

In a marketplace where competition is intense and the pace accelerated, marketing teams need to be competitive on a growing range of channels and in the management and production of increasing quantities of data and content. SugarCRM embarked on a key innovation in marketing automation by first implementing the time-aware CX platform.

article thumbnail

How to Make CRM Match Your Business Perfectly

SugarCRM

Make sure you communicate in different formats (email, video, intranet site/web page) because people tend to tune out some channels. When your company implements new tools, the decision-makers must understand how the day-to-day activities of their employees will change. Additionally, pay attention to training new hires.

CRM 49
article thumbnail

What Is Customer Support and How to Improve Yours?

SugarCRM

Beyond these channels, customer self-service allows your users to find support on their own with on-demand resources like knowledge bases, FAQs, discussion forums, portals, and even AI-supported chat through bots. Training and demos. Company hours and basic information. Social media. Account preferences and changes.