The ROI Guy

NOVEMBER 10, 2014

For technology solution / service providers, revenue growth remains a challenge. Moreover, a major "sea change" has occurred in technology spending and purchase decision-making - with significant implications for your organizations sales and marketing strategy. Why Your Solutions?

Forecasting 87

Forecasting ROI Proposal Decision Maker 87

The ROI Guy

APRIL 14, 2015

We think there is a more systemic issue in the predictions: a major "sea change" in technology spending and purchase decision-making – one that could put a significant chill in your organizations‘ sales and marketing strategy. Why Your Solutions? Frugalnomics in Effect So what are the real reasons behind the continued slow growth?

Forecasting 72

Forecasting ROI Proposal Decision Maker 72

The ROI Guy

JULY 15, 2015

If you’re marketing or selling technology, this decline could have a significant impact, stiffer competition, and even more headwinds to meeting your ambitious revenue growth goals. You need to factor Frugalnomics prominently into your sales and marketing strategies and investments. Why Your Solutions?

Decision Maker 80

Decision Maker ROI Forecasting Lead Rank 80

Hubspot Sales

JUNE 22, 2018

Do you help with lowering cost of goods sold, increasing uptime of machinery, ensuring compliance, maximizing lead-to-customer conversion rates, lowering operating costs, or increasing market share? Use every communication channel. Market Yourself to Prospects. If so, make this clear in your message. There is no magic formula.

Buyer 110

Buyer Prospecting Top of Funnel Ideal Customer Profile 110

Tony Hughes

FEBRUARY 22, 2018

Where I'm going with this is that Trigger Event selling is a science irrespective of technological channel. Challenger Selling is somewhat of a remix of recurring themes which renders Solution Selling, Strategic Selling, BattlePlan, Insight Selling and Consultative Selling absolutely more valid than ever.

Social Selling 66

Social Selling Call-back Up-Sell Ideal Customer Profile 66

The ROI Guy

MARCH 23, 2011

In a recent Harvard Business Review article , one of the most respected names in technology marketing and strategies, Geoffrey Moore discussed how diagnostic and benchmarking sales techniques can be used, particularly during a downturn, to help engage executives, open up new opportunities and unfreeze previously stuck sales processes.

Sage 67

Sage Lead Rank Remedy Microsoft 67

The ROI Guy

DECEMBER 6, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

ROI 40

ROI B2B Social Media Buying Cycle 40

The ROI Guy

NOVEMBER 4, 2010

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. Most organizations continue to spend much more on branding and relationship management versus value-based sales and marketing initiatives.

ROI 45

ROI Buyer Buying Cycle Social Media 45

Emissary

FEBRUARY 16, 2022

For tech sales and marketers, leveraging business insights in your account planning can make the difference in aligning your sales process to the buying process and ultimately closing the deal. Support the use of insight selling. Insight selling is the use of business insights in sales planning and execution.

B2B 52

B2B Account Hiring Analysis 52

Sales Hacker

MARCH 2, 2020

The New Solution Selling. The Little Red Book of Selling. Unbreakable Laws of Selling. The New Strategic Selling. Agile Selling. Spin Selling. 80/20 Sales and Marketing. How I Raised Myself from Failure to Success in Selling. The New Solution Selling. The Transparency Sale.

Top of Funnel 141

Top of Funnel Lead Rank Hiring Handbook 141

Sales Hacker

NOVEMBER 15, 2017

Account-Based Marketing. Account-Based Selling / Sales Development. Average Sale/Selling Price. AB Testing (or Split Testing) is an experiment involving two variants, usually for measuring and comparing market response to each. Channel Partner. Channel Sales. AB Testing. Account-Based Everything / Revenue.

Lead Rank 99

Lead Rank Top of Funnel Ideal Customer Profile Sales Qualified Lead 99

Vengreso

JULY 10, 2023

In a B2B sales role, usually a Bachelor’s degree in business, marketing, or a related field, along with relevant sales experience, strong communication and interpersonal skills, and proficiency in MS Office and CRM practices are generally required. Utilize social media platforms like LinkedIn to connect with recruiters and companies.

Hiring 40

Hiring Lead Rank Ideal Customer Profile Forecasting 40

Highspot

SEPTEMBER 30, 2020

Suddenly, your business has gone from a single salesperson to a team of hundreds, each of whom has a different approach to selling — and not all of them right for your business. But to succeed, you’ll need your team to execute your go-to-market strategy in a single, unified motion. Solution Selling. Inbound Selling.

Sales Methodology 85

Sales Methodology Sales Qualified Lead Scale Top of Funnel 85

Highspot

DECEMBER 5, 2023

And though this method is perhaps more nuanced than the usual cut-and-dried sales practices, some market trends indicate consultative selling skills are 100% worth the extra effort. In fact, as far back as 2016, buyers were already expressing a preference for collaborative sales experiences without the standard “hard sell” tactics.

Consultative Selling 52

Consultative Selling Closing Sales Qualified Lead Buyer 52

Sales Hacker

OCTOBER 31, 2017

New engagement channels are propping up. Ignore one and you’ll relinquish potential market share to competitors. Disruptive technologies offer smarter ways of selling services and ideas. You can find prospects from many sources including your CRM database, social media, industry events, and online search. Inbound Selling.

Sales Process 81

Sales Process Ideal Customer Profile Lead Rank Sales Methodology 81

Vengreso

APRIL 10, 2022

SPIN Selling. Solution Selling. Miller Heiman’s Conceptual Selling. Miller Heiman’s Strategic Selling. Consultative Selling. SNAP Selling. Keep in mind that what you’ll learn in this article will work no matter what product or service you’re selling. Marketing Leaders.

Sales Methodology 128

Sales Methodology Pipeline Ideal Customer Profile Buyer Persona 128

John Barrows

JUNE 20, 2018

Phone as a channel isn’t going anywhere. The validity of the phrase “cold calling is dead” may be debatable in terms of making 100 dials with no information per day versus calling 20-40 targetted accounts and having a first touch by email or social, but phone as a channel is not dead. Phone has become a novel channel.

Cold Calling 86

Cold Calling Call-back Google Data 86

The ROI Guy

OCTOBER 5, 2011

Can you speak to how the changing buyer has increased the need for sophisticated sales enablement solutions? Technology solutions were new and exciting, and sales lived on the cutting edge of technology. Can you provide a snapshot of some of the companies utilizing your solution(s) and for what improvements they have realized?

Sales Enablement 45

Sales Enablement Report Tools ROI 45

Tony Hughes

MARCH 13, 2018

If you're a sales person, sales manager or CEO that aspires to greatness this year and leveraging the new channels to book major revenue, remember that it's not just about social selling – it's about advanced strategic social selling ! Trillions of dollars are spent annually on interruption-based push marketing.

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63