Why SaaS Companies Are Embracing Owned Media and How to Make it Work for You
Sales Hacker
MARCH 1, 2024
A highly curated group of 200 GTM leaders, 85% director level and above across Sales, Marketing, and Partnerships. Because they’ve already established their brand, audience, and distribution , launching a product to their supporters garners immediate sales. Owned media generates first-party customer data.
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