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They Got It Right, AI Is Artificial!

Partners in Excellence

For years, I’ve been studying AI. In 2002, I cofounded a company that offered an AI tool focused on a couple of problem areas–manufacturing process control and prescriptive maintenance. Our tool, as with more modern tools enabled people to see things they would never have been able to see before.

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6 Ways to Generate Urgency in B2B Sales

Janek Performance Group

It was instrumental in Kahneman winning the 2002 Nobel Prize in Economics. Establish Credibility Through Case Studies and Testimonials Effective sales collateral starts with the collaboration of your sales and marketing teams. Simply put, prospect theory deals with the psychology of decision making. It must inspire action.

B2B 62
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Gartner: Out with the Old, In with the New

The ROI Guy

With 2,053 worldwide CIOs surveyed in the study, managing more than $230 billion in IT budgets, this means that almost $100 billion of IT enterprise spending is currently not generating the expected business value - a colossal squandering of key business savings, process improvements, growth and competitive opportunities.

ROI 72
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TSE 1284: Why Your Brain Lies To You: Cash Is NOT The Best Motivator

Sales Evangelist

For their study, Tim and Dan took several call center reps and broke them into four groups, each getting a different reward. Money becomes a less motivational tool because a cash prize isn’t likely something you will share with friends or social media.

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The Ultimate List of Marketing Podcasts

Zoominfo

This podcast shares the latest tools, techniques, and strategies to help you generate online leads, sales, and build engagement. Darren has been blogging since 2002 and making a full time living from his blogs for over a decade. Would you like to stay up to date with all the latest and greatest HubSpot tools, tips, and tricks?

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3 Legacy Recruiting Tactics CEOs Should Eliminate Now

SBI Growth

If your next sales leader candidate has 15 years of software sales experience, does it really matter if he was able to sell an on premise enterprise system to a customer in 2002? In 2010, McKinsey published a study called Solutions Selling: Is the Pain Worth the Gain? Netflix evolved faster and won. Author: Ryan Tognazzini.

Hiring 267
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5 Shifts to Move to Mega-Deal Thinking & Catch Whales: Overcoming Small-Deal Syndrome (Summit Replay)

Sales Hacker Training

Yet, on the other end of this spectrum of value is a transformational capability, which is basically bringing a completely new capability, offering a company something that they couldn’t do before, that they didn’t have the tools, or the wherewithal, or the resources to be able to do something in a certain way.