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The Science of Motivation

Sales and Marketing Management

Big screen televisions, home audio systems, fancy coffee makers. Tim Houlihan is an evangelist of applied behavioral economics with more than 25 years of experience in product development, training, sales leadership and marketing strategy. Center for Decision Research, University of Chicago, 2003. You’ll be glad you did.

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Ranking the top email marketing platforms by their CRM features

Nutshell

Founded by Jason VandeBoom in 2003, ActiveCampaign helps 120,000 customers with its “customer experience automation platform.” Their CRM uses kanban boards—a popular agile project management system—which forces sales teams to break their sales cycles in steps. ActiveCampaign. You can organize each “deal”—i.e.,

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Celebrating 25 Years in Referrals: My Story

No More Cold Calling

I was working for a global consulting and training firm. My next question was key: Do you have a referral methodology, a system with a written strategy, metrics, skill-building, and accountability for results? By 2002-2003, people were continually asking if I had a book. Why I made referral selling my life’s work.

Referrals 385
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Response to Steve Kaplan blog on Virtualization

The ROI Guy

3) Training Classes - Kaplan assets that Alinean made an error regarding Training costs being included for VMware or other providers and not for Microsoft. Our suggestion - run the VMware TCO Calculator or Citrix XenServer Calculator and put in the benefit calculation if it is superior to Microsoft's consolidation / savings.

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Neuroscience Confirms We Buy on Emotion & Justify with Logic & yet We Sell to Mr. Rational & Ignore Mr. Intuitive

Insight Demand

Harvard Business School professor Gerald Zaltman [i] says that 95% of our purchase decision making takes place subconsciously (aka System 1). [ii] They are based on a deeply empirical mental processing system that is capable of processing effortlessly millions of bits of data without getting overwhelmed.

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Women in Sales: How and Why the Sales Industry Should Include More Saleswomen

Hubspot Sales

Her journey in this field began in 2003, and since 2016, she has been dedicated exclusively to sales. This could be in the form of training programs, workshops, or clear paths to promotion. As she says, she has been through all the motions in the sales industry. Offer career growth opportunities. Enforce zero tolerance for harassment.

Industry 105
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The ROI from CRM

The ROI Guy

According to a 2003 survey by CAP Ventures Inc., Licensing and support contracts for electronic data interchange (EDI) tools, databases, operating systems and other software. User training and learning time. Poor user adoption -- Ease of use and adequate training are essential. Here's how they break down.

ROI 40