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The ROI of ROI

No More Cold Calling

Guest blogger, Michael Nick, explains where (and how) to use ROI in your sales process. This rubbish comes from people looking for headlines or who really don’t understand the concept of client relationships and how sales tools can help identify issues and monetize value. In your current sales process, what do you do first?

ROI 235
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Finding Business Success with CRM

SugarCRM

The demand for a tool to simplify this process isn’t new, but CRM as we know it today has started developing in the last fifteen years. The concepts of “try before you buy”, open-source, and Software as a Service (SaaS) were gaining ground as enterprise software fell flat with empty promises during the dot-com bubble burst.

CRM 26
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The Fastest Growing Companies in Boston Hiring For Sales

CloserIQ

Boston is emerging as one of the hottest startup cities in the country, which is great news for sales professionals. These companies are all backed by venture capital and are currently hiring in sales roles. This is by no means an exhaustive list, but here are some great companies to consider for your next sales job. ProfitWell.

Hiring 76
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20 Clutch Sales Prospecting Tools for 2022

Crunchbase

There’s no shortage of paid and free sales prospecting tools on the market these days, all touting time-saving features. But who of today’s busy sales professionals has the time to vet hundreds of lead generation and sales prospecting tools, let alone road test them to find the best fit? What is sales prospecting?

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20 Blog Posts to Guide Your Event Marketing Strategy

Zoominfo

Events are a great tool to have in your marketing arsenal. Done right, events are a powerful way to engage your target audience, accelerate the sales cycle and built brand equity. The 2018 Summit features an all-star lineup of speakers who will all explore this year’s theme: marketing and sales productivity. Continue reading.

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They Actually Said My Sales Lead Generation Is Old School

No More Cold Calling

Instead, I prefer to focus on sharing insights and tips for referral sales lead generation. I joined LinkedIn in March 2004 and Twitter in May 2009, and I often write about the benefits of social selling (and the pitfalls). A huge problem today is the belief that sales lead generation can be automated.

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Technology Sales & Marketing - Party Like its 1999?

The ROI Guy

Technology Sales & Marketing - Party Like its 1999? A Q&A with me on latest IT sales and marketing metrics, trends and best practices Is 2006 shaping up to be a good year for IT spending growth? in 2006, with annual growth in software sales leading the way at 7.0%. How is IT spending changing for small and medium enterprises?