Contradicting opinions on who generates leads
The Ultimate Sales Executive Resource
AUGUST 14, 2009
In contrast to this, CSO Insights in their Sales Performance Optimization – 2009 Survey and Analyzes, report that about 52% of the leads salespeople are working on, are self generated by the salespeople. In 2006 only 40% of the leads were self generated. This figure actually has risen over recent years.
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