The ROI Guy
SEPTEMBER 3, 2010
IDC research shows that because of frugal buyer sentiment, 62% of B2B vendors need more leads in order to generate the same amount of sales, and 72% indicate an increase in sales cycle time over the past 6 months. Sales Enablement Ineffectiveness? So why are the sales enablement investments not paying off?
The ROI Guy
OCTOBER 22, 2010
According to Andrew Gaffney in his article Marketers Shifting Focus To Sales Enablement To Accelerate Slow Pipelines , “Deals expected to close in the current quarter are often getting clogged and pushed out later in the year. So how is the sales enablement role evolving within b2b vendors?
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Mereo
DECEMBER 21, 2023
This pattern is similar to what we saw in the 2008 / 2009 recession. One of our clients invested in sales enablement that was built in a partnership of sales, product and marketing teams under the direction of their GM. When they did not have that clarity, they froze.
Jonathan Farrington
AUGUST 10, 2012
A very well respected organization in the marketing and sales alignment business now reports that most companies have done all they can to help sales at the top of the funnel. Now what is needed, they say, is to provide support to sales people in the middle and late stages of the buying process. The Sales Process.
Hubspot Sales
MARCH 3, 2020
In 2019, millions of social media users took to their Facebook and Instagram profiles to post their 10-year challenge photos consisting of side-by-side shots of themselves in 2009 and 2019. Now, it’s time to do the 10-year challenge with your sales strategy. Traditionally, sales was a numbers game. 2020 Sales Strategies.
Closer's Coffee
OCTOBER 2, 2019
“Inside sales representatives work with customers to find what they want, create solutions and ensure a smooth sales process. Sales representatives might work to find new sales leads, through business directories, client referrals, etc. Inside sales reps are friendly, well-spoken and ready to close the deal.”.
Hubspot Sales
MARCH 4, 2019
Later, I learned that the way I'd handled this objection demonstrated sales potential. Even though I didn't act or sound like the typical HubSpot salesperson in 2009, the management team thought I was smart, coachable, and could add value. The email includes information on the buyer and the process of closing the deal.
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