Zoominfo

SEPTEMBER 22, 2022

In 2011, Scott Brinker compiled the first of many marketing technology “Supergraphics,” illustrating the rapid growth of companies supplying digital marketing tools. Simultaneously, the prospect of a slowing economy is affecting marketing budgets, creating the perfect conditions for a wave of tech stack consolidation.

Demand Generation Targets 130

Demand Generation Targets Top of Funnel Scale Marketing 130

The Sales Hunter

JANUARY 30, 2012

Mark’s Insights on PROSPECTING. Mark’s Insights on PROSPECTING. “What company is moving into that big office building under construction along the freeway?” ” This was a problematic question for me, because I hadn’t even noticed the office building under construction along the freeway.

Motivation 155

Motivation Real Estate Hiring Construction 155

Zoominfo

JULY 3, 2020

Pipeline/Deals influenced by data #zoominfo — ZoomInfo (@ZoomInfo) April 27, 2011. However, you can also begin to: Create targeted social media campaigns Construct highly relevant and personalized emails Write timely and topical blog posts Implement A/B testing. It can also tell you when your prospects are using this technology.

Data 195

Data Account Based Marketing Demographics Campaigns 195

Zoominfo

JULY 3, 2020

Pipeline/Deals influenced by data #zoominfo — ZoomInfo (@ZoomInfo) April 27, 2011 How to use firmographic data As with most kinds of data, firmographic data can be used to build personalized content strategies. It can also tell you when your prospects are using this technology.

Data 100

Data Account Based Marketing Demographics Campaigns 100

Zoominfo

JUNE 9, 2022

But the construct is the same, right? That construct, that framework exists today. HENRY SCHUCK So it’s 2011. The interesting thing was, in that moment, I realized that when clients or prospects that you’ve built a relationship with send you an email like that, that asks you, “what about your competition?”

Construction 130

Construction Up-Sell Exact Objections 130

Fill the Funnel

APRIL 21, 2011

The results are in and the 12 page free download is available here: The 2011 Richardson/McCord Social Media in Marketing and Sales Survey. The lesson here: be extremely careful as there are many who know little more than how to construct a tweet who are anxious to take your money. Are you connecting to your customers and prospects?

Social Media 91

Social Media Media Hiring Survey 91

Braveheart Sales

JANUARY 18, 2018

Ever since CEB (now Gartner) published The Challenger Sale in 2011, the book has attracted much publicity. Constructing Tension. The book also presents the concept of Challengers building “constructive tension” using three elements: Teach – Offers unique perspective and maintains two-way communication. Hard Worker.

Hiring 40

Hiring Ideal Customer Profile Construction Analysis 40