Cross-selling and Upselling in 2020
Zoominfo
NOVEMBER 3, 2020
Interesting tidbit: The probability of selling to a new prospect is 5–20%. Done wrong, these strategies can seriously vex your prospects and customers and negatively impact your brand through perceived irrelevance and what can come across as a plan to “push more product for the sake of pushing more product.”. The goal: account growth.
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