Hubspot Sales
OCTOBER 5, 2020
Being too callous, calculated, and antsy with the people on the other end of your calls just won't work in the long term. What does it take to make something real out of a cold call? Well, according to HubSpot Principal Channel Account Manager, Katie Carlin , curiosity is key.
MarketJoy
JULY 27, 2018
The maturation of the internet has changed the B2B buying cycle forever. Long gone are the days where buyers relied on salespeople to be their sole education channel. As a marketer or salesperson, how can you use these tools and channels to your advantage? B2B Buying Process. There is no #1 marketing channel.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Miller Heiman Group
OCTOBER 8, 2019
Conditioned by their experiences as consumers in receiving personalized and seamless experiences from brands, today’s B2B buyers expect sellers to provide a similar experience throughout the buying cycle. Social selling is not “selling” or a digital version of cold calling.
John Barrows
JUNE 20, 2018
Phone as a channel isn’t going anywhere. The validity of the phrase “cold calling is dead” may be debatable in terms of making 100 dials with no information per day versus calling 20-40 targetted accounts and having a first touch by email or social, but phone as a channel is not dead.
Cincom Smart Selling
APRIL 21, 2017
Anyone who ever picked up a brief case, knocked on a door or made a cold call knows that much of the day is spent just overcoming obstacles. If you want to improve sales performance, you first need to understand that selling is a tough racket. Reduces requotes. The goal of getting it right the first time is accomplished.
Partners in Excellence
OCTOBER 11, 2015
They are leveraging every analytic tool imaginable, they’ve got marketing automation tools, they’re active on social channels, doing everything possible to generate demand. Regardless of what’s been agreed between marketing and sales, to a sales person the SQL is a buying ready (hopefully PO ready) lead.
Partners in Excellence
JUNE 6, 2018
When they are buying, they leverage multiple channels for educating themselves on products/solutions. Great sales people are constantly looking for customers by prospecting, filling their pipelines with high quality opportunities, helping the customer navigate their buying cycle.
Expert insights. Personalized for you.
135 
Let's personalize your content